Introducing the newest Naked palette: Smoky.
The eyeshadow colors are specifically designed to create the perfect smoky eye.

For comparison, here's how the Naked Smoky stacks up against the Naked 3 palette.
The 12 shades range from an off-white matte powder to a deep, shimmering black.
#NakedSmoky
Shades from left to right: High, Dirtysweet, Radar, Armor, Slanted, Dagger, Blackmarket, Smolder, Password, Whiskey, Combust, Thirteen.
The Smoky palette costs $54 and will be available in stores and at UrbanDecay.com on July 8 in limited quantities.
Me waiting for the @UrbanDecay #NakedSmoky palette to come out... #beauty #beautyproducts #UrbanDecay #sephora
Because of the severe thirst for the palette (and the monthlong wait) people are freaking out on social media.
Me when I saw the @UrbanDecay #NakedSmoky ad... #beauty #beautyproducts #urbandecay #sephora
It was announced on Snapchat and people lost their shit.
What!!?!?!?! I must have it, you and I belong together 😍 #itsmust #INeedYou #havetohaveit #NakedSmoky
Memes were created.
Even people who don't wear eyeshadow want the palette.
Cannot wait to get my hands on @UrbanDecay new naked palette. Even though I never wear eyeshadow #NakedSmoky
Take our money.
Uh @UrbanDecay has #NakedSmoky coming out?! Take my money!
Just take it.
Dang you @UrbanDecay! Just take my money! #NakedSmoky
Because of limited supply, there's a wait list, which you can sign up for here.
Can I sign up to be on the waiting list now?!? @UrbanDecay #NakedSmoky #smokeyeye #naked #UrbanDecay #newpalette https://t.co/R6swV4Btu0