Kylie Jenner has been hyping up her first lipstick line, Kylie's Lip Kit, for months now.
The three-piece collection of matte liquid lipsticks and lip liners went on sale at 9 a.m. PST Monday morning. By 9:01 a.m., they were completely sold out.
Yep. In 30 seconds, all of the Kylie Lip Kits, sold for $29, had been bought.
And due to high traffic, the site basically broke.
People showed up to LipKitByKylie.com at 9 a.m. sharp and were swiftly let down.
Now, they're really fucking mad.
No one knows what to do with themselves.
Hearts are breaking all over the world.
But don't worry. The individual lip kits are being sold on eBay for a cool $130.
Apparently, even when she oversells and under-delivers products, the people still love Kylie's lips.
Long live Kylie's lips.
Since this article's posting, the price of the Kylie Lip Kit on eBay has risen to over $250.