Entertainment

136 Hidden Jokes You Probably Missed On “BoJack Horseman”

“Fool me once, shame on you, but teach a man to fool me, and I’ll be fooled for the rest of my life.” So, shame on you, BoJack Horseman.

BoJack Horseman is a Netflix original animated series that tells the story of a washed-up equine actor named BoJack Horseman (Will Arnett), his memoirist Diane Nguyen (Alison Brie), his cat agent Princess Carolyn (Amy Sedaris), his pothead roommate Todd Chavez (Aaron Paul), and his good-natured nemesis Mr. Peanutbutter (Paul F. Tompkins). It is both hilarious and full of jokes you probably didn’t even see because they went by so fast. Below, please find a list of these jokes, for your chuckling convenience:

1. Person magazine, TV Guru, and Eighteen.

Netflix

“7 Reasons Your Skin Is Gross” may actually be a feature in Seventeen.

2. Plus the album Trot This Way.

Netflix

3. The author blurb on the back of Diane’s Secretariat biography.

Netflix

“Diane currently lives in Los Angeles with a dog.” I mean, sure.

4. LOOK AT HER EMAIL ADDRESS

Netflix

Who has AOL anymore, nguyenistheloneliestnumber?

5. The igloo picture!

Netflix

Pinky the penguin is getting in touch with his roooooots. This is a joke, of course, because emperor penguins live in Antarctica, not the Arctic, and anyway, Pinky (Patton Oswalt) is from Cincinnati.

6. Princess Carolyn drinks catnip tea.

Netflix

Gettin’ that buzz.

7. Princess Carolyn reads Birdo magazine.

Netflix

8. There is an Angelfish billboard in the background…

Netflix

Please see Angelyne.

9. People shop at Lululemming.

Netflix

The mannequins are lemmings.

10. Presumably you saw the elephant urinating in the crocodile’s mouth outside Elefante.

Netflix

But take an extra moment to appreciate the crocodile’s hands.

11. Sticky Pink is the grossest possible name for a cotton candy cart.

Netflix

If you’re taking that as a dare, by all means, tell me a grosser one.

12. There’s a yappin’ logo in the car.

Netflix

Yap your maw off.

13. That tattoo says “Me gusta.”

Netflix

Think about that.

14. This guy’s tattoo says “HABLO ESPANHOL.”

Netflix

The other guy’s neck tattoo says “guapo.” Conceited much, neck tattoo guy?

15. That muffin has a top hat!

Netflix

Not really a joke, just super cute.

16. “The Misprints”

Netflix

A classic horror punk band.

17. “Has-been hates troops, looks fat”

Netflix

Harsh.

18. Mr. Peanutbutter is drinking out of a dog bowl.

Netflix

WITH AN ORANGE SLICE ON THE RIM.

19. One of the con artists is trying to con the bird who’s blackmailing BoJack.

Netflix

He had it coming.

20. Princess Carolyn’s treadmill neighbors are inspiring and the opposite.

Netflix

What is a sloth doing on a treadmill anyway, I ask you. Also, the little mouse she’s chasing! Honestly, P.C. might be more motivated by a laser pointer.

21. The news anchor is named Tom Jumbo-Grumbo.

Netflix

Definitely naming my whale that.

22. Behind Neal McBeal the Navy SEAL is a rabbit buying CARROTS.

Netflix

PREDICTABLE.

23. No one in Los Angeles can tell Jons and Vons apart. In BoJack, you don’t have to.

Netflix

Welcome to J’VON’S. Check out the meerkats.

24. The ticker tape on MSNBSea is a cry for help.

Netflix

“I WANTED TO WRITE NOVELS, YOU KNOW.”

25. Outside Princess Carolyn’s office is a headshot of Jon Ham.

Netflix

Pig!

26. In addition to her scratching post, Princess Carolyn has catnip on her desk.

Netflix

Is it appropriate for the workplace? Maybe in the high-flying world of celebrity representation.

27. BoJack eats Wheat Lumps.

Netflix

Appetizing?

28. “The Beetles” broke up.

Netflix

A Hard Shell’s Night is one of their worst albums.

29. BoJack and Sarah Lynn hit up the Santa Monica Pier for the gull wrestling.

Netflix

Sarah Lynn (Kristen Schaal) is a terrible influence.

30. You can ride the merry-go-round with horses that have hands.

Netflix

And shorts.

31. Sarah Lynn’s mother reads a magazine called Parenting?

Netflix

32. Hipster lemurs bring ~party chains~ to the party.

Netflix

Also 50-layer dip, which is not a bad idea.

33. Hipster lemurs bring a sex doll to the party.

Netflix

So hipster.

34. Sextina Aquafina’s hit song is “My Clitoris Is Gynormous”

Netflix

Awkwafina would be proud. Way to say “gynormous” instead of “ginormous” too, because everyone knows “gyn-” is a vag-ier prefix.

35. Design Within Reach gets a more appropriate name.

Netflix

+ quail babies outside awwww.

36. Excess Hollywood is probably right.

Netflix

Hosted by A Ryan Seacrest Type.

37. Sarah Lynn’s provocative music video was directed by D. LaChapelle.

Netflix

V. classy.

38. There are crickets in the audience during BoJack’s standup set.

Netflix

:(

39. The moths are attracted to the floodlights. Moths love lights.

Netflix

They would.

40. Zelda is frowning in the kids’ drawing on her sitcom, just like she always is in general on Mr. Peanutbutter’s House.

Netflix

Classssic Zelda.

41. Strip club: GIRLS GIRLS GORILLAS.

Netflix

Different strokes, man, and when I say strokes I mean the masturbatory kind.

42. They stock up on electronics at Beast Buy.

Netflix

Surely you noticed this, but it bears repeating.

43. 8-Twelve has one-upped 7-Eleven.

Netflix

44. This iguana’s name is Cecil.

Netflix

This is not a joke necessarily, but his name is Cecil, so think about that.

45. “A TODD JO1NT”

Netflix

Todd’s got a weed-infused Jell-O shot for a brain.

46. “Fuselagier” and “Scary Air.”

Netflix

Airport honesty.

47. The really tall, shiny building to the right of Penguin is an e-publisher.

Netflix

You had such dreams, penguin.

48. Diane sits on a stack of books in poor Pinky’s office.

Netflix

The safe is empty. The plant is dead. The calendar has an igloo.

49. Nope. Yep.

Netflix

If only phones had these options.

50. “Nosy Nancy Sights” and “Peeping Tom Tours” visit BoJack’s house.

Netflix

Appropriately named.

51. This ferret’s sweatpants say “Squishy.”

Netflix

Or is she an otter? Regardless, the girl on the left has a shirt that says “L.A. IS OK,” which is a shirt I would buy if any business adults are reading this.

52. LOOK AT PAUL REVERE

Netflix

BOSTON

53. In addition to drawing balls on their dead father’s forehead while thinking he’s “wicked hungover,” the Nguyen brothers also write “Jeter sucks!”

Netflix

He would have wanted that.

54. Diane’s brothers’ shirts.

Netflix

BALL GAME. SPORTS. Plus a poster for the Boston Gloves. Later they go to drink at O’Drinkley’s and the bartender has a sports shirt that says SCORE.

55. Todd uses a Quacker Oats container as a face mask.

Netflix

THE DUCK HAS A NECKCLOTH, LIKE A QUAKER. Or maybe a beard, it’s hard to tell.

56. Headline: NIXON MEETS THE KING.

Netflix

Subhead: RECIPES FOR PEANUT BUTTER AND BANANA SANDWICHES EXCHANGED.

57. At Maggot & Sons mortuary, there is an ad for a coffin called “Peace LTD” with a corpse giving the thumbs-up.

Netflix

“Satisfaction guaranteed.”

58. The Piece of Shit Dad Package that is too good for Diane’s dad:

Netflix

“No tombstone, no problem. No one will ever want to visit him anyway.” On the back of this pamphlet, two mourning doves ask, “Mourning?”

59. The fine print for the Piece of Shit Dad Package Would Be Too Good For Him Package.

Netflix

“Get rid of the body, legally. / Seats up to 10, just in case some people care. / Complimentary dollar store cookies so your dad’s shitty friends can put them in their mouths and talk to you less.”

60. Todd bathes with the Fancy brand of champagne.

Netflix

Little redundant, Todd, but let’s go with it.

61. Derek Jeter’s hat says “Just Jeet It.”

Netflix

Self-involved.

62. Diane’s dad’s truck is TRUCK2.

Netflix

What a Boston license plate.

63. Are you flying Celibate or Smelta?

Netflix

64. SADNESS airlines is actually a fairly accurate name for all airlines.

Netflix

Also, “Dispirited.”

65. Two inmates are playing thumb wars while getting intimately searched by guards.

Netflix

The guy on the left has a neck tattoo that says “STAB.”

66. BoJack climbs on top of a Beverly Hills store called Foie Gras.

Netflix

The mannequins are ducks, which is actually kind of gruesome.

67. This “my other bike is a tree” asshole shows up again.

Netflix

Bonus: CECIL.

68. Another unfortunate pun.

Netflix

69. All officers of the law should have names like this.

Netflix

Officer Meow Meow Fuzzyface, sworn to protect and serve.

70. Jail scribbles.

Netflix

“I miss u Sheelah.” “I did her.” “I’ll kill you.” Aw, Sheelah, what a heartbreaker.

71. BoJack and Mr. Peanutbutter had a knife-throwing contest, and also played competitive Twister.

Netflix

And competitive Rubik’s Cube solving?

72. BoJack’s new restaurant, Elefante, is sandwiched between “Fred Seagull” and “Chimprov,” and under a “Feral Apparel” billboard.

Netflix

73. Diane and Mr. Peanutbutter play FETCH together.

Netflix

Sweet. That email is about what Mr. Peanutbutter found in the park.

74. The opening credits takes the D out of the Hollywood sign.

Netflix

Hollywoo is the name from now on.

75. The menú at Elefante:

Netflix

Soups, Breads, Scraps, Entrées, and Jellies.

76. Jon Ham’s headshot gets replaced by Christina Hendricks’.

Netflix

She is a chicken, presumably because she has big breasts?

77. Princess Carolyn’s medicine cabinet.

Netflix

“Fang white strips.”

78. Lenny Turteltaub has a poster in his office for the classic film, The Good, the Bad, and the Bugly.

Netflix

79. The posters at the Planned Parrothood office where BoJack goes with the hooker he got pregnant:

Netflix

Abortion and deluxe spa weekend is only $60! Hopefully both this and Preggers magazine are a real thing, right, ladies?

80. After the FME/Vigor agency merger, one man wets his pants, while a slug commits suicide by salt.

Netflix

“GOOD LUCK REDUNDANCIES!!”

81. Protestors after Herb Kazzaz is outed have on-point signs.

Netflix

“2 men kissing makes me uncomfortable” captures the heart and soul of every anti-gay poster.

82. BoJack’s old agent has posters for Catsablanca and Dances with Wolves on the wall.

Netflix

83. This goat loves the Goatful Dead.

Netflix

He would.

84. Parrotmount Studios.

Netflix

Old Hollywood glamour.

85. This is what the ’80s looked like.

Netflix

The “That’s So Reagan” store celebrates our former president’s turn as the human star of a chimp picture; it also features “trickle down savings.” Somebody is outside the Cocaine Mirrors store with a Ewe-Haul. Coincidence?

86. The walkman store!

Netflix

The door says, “Walk in a stereo slave, walk out with musical freedom.” Musical freedom, everyone.

87. RIP, disco.

Netflix

88. “The Cola Wars are OVER.”

Netflix

I’m sure several people still drink Tab.

89. This is what the ’90s looked like.

Netflix

Llama cigarettes and pogs, “the craze that’s here to stay!”

90. TIME FOR CLINTON JOKES.

Netflix

ALSO NIRVANA JOKES.

91. Beenie Babies: “Guaranteed to skyrocket in value!”

Netflix

Spin Doctors family practice though.

92. This is a real thing in Los Angeles.

Netflix

Poor dude trapped in tar!

93. When BoJack and Todd are plotting to break up Diane’s wedding, they have a DVD copy of The Graduate on the table.

Netflix

A classic wedding-interruption caper with a successful ending. Right?

94. A BARFLY.

Netflix

THERE IS A BARFLY IN THE BAR.

95. “Peanut Butter is one word.”

Netflix

96. The sign again:

Netflix

“Mr. Peanut Butter.”

97. There’s an escaped inmate at Diane and Mr. Peanutbutter’s wedding.

Netflix

Where are the Latin Kings, that’s what I would like to know.

98. Wolf in sheep’s clothing.

Netflix

That wolf could be trying harder but whatever.

99. Todd, eating a box of Sugar Humans, has connected Bigfoot, the Loch Ness Monster, and a UFO to the conspiracy against him.

Netflix

Has any real person ever used pins to tie string to a wall in order to better understand a situation? This is a serious question.

100. In court, they said, “Yes, your Otter.”

Netflix

AN OTTER.

101. The bank is Whales Fargo.

Netflix

The sign on the wall says, “Compare home loan options TODAY. For the price of this: [small shell], You could have this: [big turtle shell].” Home loan options!

102. BoJack lives on Luck Hoof Avenue.

Netflix

This is almost as silly as the idea of a Justice Drive downtown.

103. Mr. Peanutbutter’s poster says, “Smooth as butter.”

Netflix

Ew.

104. Shopping options include Bed Burrow & Beyond and Crate & Kennel.

Netflix

105. The gas station is Oxxen.

Netflix

Bravo.

106. Diane Nguyen’s PDF is called “ONE.”

Netflix

107. The first item on the viral BuzzFeed list about BoJack is “Fritter Fanatic.”

Netflix

Fancy seeing you here, BuzzFeed.

108. In addition to Quackers, the snack basket also has Parrot’s Booty.

Netflix

109. Pinky’s mug!

Netflix

“Keep calm and carry prawn.”

110. Mr. Peanutbutter has a dog bowl on his nightstand, a dog bone pillow, and a painting of slippers and a newspaper over his bed.

Netflix

The comforts of home.

111. The crocodile is WEARING CROCS.

Netflix

The world makes sense now.

112. On BoJack’s stereo, you can turn up the grit.

Netflix

Also, the soundness.

113. Questionably credentialed Dr. Allen Hu practices offshore medicine.

Netflix

Of course he does.

114. In BoJack’s family tableau, there is a box of cigarettes in the fruit bowl.

Netflix

Wholesome!

115. All the vacuums are vacuuming out each other.

Netflix

Too smart for your own good, BoJack.

116. BoJack’s desktop has a lot of NOT_PORN.

Netflix

And “LETTER TO MORON WHO WON’T PUBLISH MY LETTERS.”

117. Penguin Publishing is for rent.

Netflix

1-800-4-RENT.

118. Pinky is sitting on boxes now.

Netflix

His mug: “World’s 3rd best dad.”

119. At the ghostwriters’ convention, Truman Capote is on the stage.

Netflix

Also, there is an escaped inmate in the audience (neo-Nazi variety).

120. When BoJack is tripping, THE TAR MAMMOTH DAD POPS UP.

Netflix

You look worried, tar mammoth dad.

121. Drug-version Diane has Mrs. Beaversworth’s syrup attached to her.

Netflix

The original.

122. BoJack’s hallucination includes a news story with his nutball headline.

Netflix

I can see the headline now: “Stupid BoJack Writes a Stupid Book about his Stupid Life, Nobody Cares.”

123. When BoJack hallucinates that he’s on set, there’s a copy of Horse magazine on the table.

Netflix

Only appropriate.

124. BoJack’s dad’s tombstone says, “Patriot, patriarch, pony.”

Netflix

He also seems to have a relative named SloJack Horseman, and another called Crossbred Horseduck.

125. Why would BoJack have a shaving kit in his bathroom?

Netflix

WHO IS SHAVING.

126. BoJack throws shade at the Golden Globes.

Netflix

We were all thinking this.

127. Beyoncé attends the Golden Globe Awards with Jay Zebra.

Netflix

128. The Halloween in January store is right next to Barks & Nibbles.

Netflix

129. The rhino is reading a magazine called Horn Hunks.

Netflix

Also, getting her horn filed and polished.

130. Truman Capote is at the bar behind Vincent.

Netflix

A Truman behind a fake man!

131. The new James Bond movie is called Goldhoof.

Netflix

132. Lenny Turteltaub has a framed photo of himself and Charlie Chaplin on his shelf.

Netflix

Turtles live for a long time. A really long time.

133. Sarah Lynn brings Andrew Garfield lasagna.

Netflix

Andrew Garfield loves lasagna.

134. There is graffiti of a poop emoji on the wall of character actress Margo Martindale’s prison.

Netflix

135. “Print Media Continues To Be A Thing!!”

Netflix

Who’s writing these headlines?

136. Princess Carolyn has her own bowling gear.

Netflix

She’s a cat. AN ALLEY CAT.

correction

Pinky is from Cincinnati. An earlier version of this post misstated the penguin’s hometown.

Check out more articles on BuzzFeed.com!