In case you haven't heard, the "6 God" himself released something called More Life on March 18.
There has been A LOT going on leading up to this release. Drake first announced it last October on an episode of OVO Sound Radio, a Beats 1 show put on by Drake's own label, OVO Sound.
That announcement gave us this album art (feat. Drake's dad) and THESE THREE SONGS: "Fake Love," "Sneakin' (feat. 21 Savage)," and "Two Birds, One Stone."
But instead of releasing it in December as promised, Drake took to Instagram to let us all know that his ankle had healed and that More Life was coming ~sometime~ in 2017.
Well, it looks like the wait is over now, fam. This was posted a week ago, followed by a release date: MARCH 18!
In the most recent episode of OVO Sound, Drake said this about More Life: "I basically asked myself, 'What if I did it like OVO Sound Radio but every song was a new Drake song?' It's more like an evolution of a mixtape."
And October Firm might refer to this Instagram account that appeared in January 2016 and then went silent...
...until it posted the same video Drake posted on his own Instagram.
The same account that links out to both Drake and Oliver El-Khatib's personal Instas.
