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Instagram Wants To Decide What Content You See And Users Are NOT Happy About It

Instagram announced it will be integrating a new "Best First" approach to feeds and it seems as if no one is very happy about it.

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Yesterday, Instagram made an announcement that it will be changing the way posts in feeds are displayed, moving away from it's chronological approach to a "best first" algorithm-based approach.

To improve your experience, your feed will soon be ordered to show the moments we believe you will care about the most.The order of photos and videos in your feed will be based on the likelihood you'll be interested in the content, your relationship with the person posting and the timeliness of the post. As we begin, we're focusing on optimizing the order — all the posts will still be there, just in a different order.

What does this mean for you?

Well it means that Instagram will start deciding what posts they "believe you will care the most about" and place them in front of other posts from people you're following, no matter what order they were posted in. It means the Instagram post you just uploaded may not pop up in the feed of your followers at the time you post it, and may be buried in their feed behind posts from more popular accounts from days ago if Instagram doesn't decide your post is something your followers would be "interested in."

It's also important to note that while Instagram is just starting off by adjusting the order of posts in your feed, eventually posts that Instagram deems as low quality may be filtered out entirely.

Lots of users aren't happy about the change...

Petitions are already taking off of on Change.org and ipetitions.com from users who feel like the change eliminates the equal playing-field for all users that originally drove people to the platform, and they aren't happy about the idea of Instagram burying posts from people they follow.

Others feel the change favors big businesses who can pay to have their posts promoted...

and they fear for the reach of their small business if there posts may no longer reach their customers and fans who follow them.

Some people feel the change will take away from Instagram's real-time presence...

opening the app to see popular posts from days ago, or that you've already seen instead of new current content that was just posted when you open your feed.

Users are sounding off on Twitter against the change as well....

many using the hashtag #RIPInstagram

Oh boo, @instagram is shifting from a chronological feed to an algorithmic feed, like FB. Here's a petition about it https://t.co/aVA93Fomph

Dear @instagram - I am a big girl and can figure out what I want to see on my feed. I don't need you to tell me. #RIPInstagram

Instagram Decides to Self-Destruct by Introducing a Non-Chronological Feed: https://t.co/5kFctmpJRb

Well done @instagram for being just like everyone else. Algorithms for your feed?

Instagram, your only job is to show me real-time pics the guy I'm crushing on is posting, don't ruin a good thing. https://t.co/7WEJHipa3W

Instagram going to an algorithm-based feed is pretty much the worst thing that could happen to a network where engagement reigns supreme.

Hey @instagram, you were my favorite social media because you had a simple feed. Don't ruin your best asset with an algorithm. #RIPInstagram

Why do social networks think they can choose what I want to see? Please stop. #RIPInstagram and your glorious chronological feed.

When users were asked to chime in...

At the time of this posting only 5% think the change to the Instagram feed is a good idea according to this Mashable Tech survey:

In their annoucement Instagram promised....

to "listen to your feedback along the way." So if you have strong opinions, positive or negative, about the upcoming change to your Instagram feed speak out about it. (Sign a petition , tweet under the tag #RIPInstagram, or share this post and leave a comment below.)

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