Shopping Beauty

38 Beauty Products With Extremely Passionate Reviews That Will Probably Convince You To Buy Them

Reviewers love these things, so maybe you will too?

We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

1. A pack of bendy foam curling rods for a traditional way to get awesome curls without the pain of hard plastic rollers.


Promising review: "Obsessed! Every night I curl my hair with these babies I wake up in the morning feeling not only like P. Diddy but an ultimate curly-headed goddess of beautiful sunshine! It brings my natural curl to life like I can't possibly manage with a curler alone. The compliments roll in like the latest storm and inflate my head to a size that requires even more curlers that very night. Loving it! Works great, too easy to use, and makes me look and feel great. Every day is a great hair day with these amazing magic workers! Do yourself a favor and get you some." —Jessica Pierre

Get a pack of 42 from Amazon for $12.99.

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2. A "transforming pillow cream" that is exactly as it sounds — it works overnight to firm your skin and reduce the appearance of fine lines, making your skin softer than your favorite pillow. Bonus: It's specifically designed to not transfer, so you can protect that favorite pillow from getting any residue on it.


Promising review: "If my apartment was on fire and I could only grab a few item, this might be one of them. I've been telling literally anybody who will listen about this magical night cream — it's that good. It has just enough salicylic and lactic acid to exfoliate, but is soft and hydrating enough that it never irritates my ridiculously sensitive skin. Plus, it has a bouncy texture that feels super luxurious and the lavender scent is perfect for right before bed. If you've been wanting to experiment with chemical exfoliants but are nervous they'll be too harsh for your skin — this is the perfect way to start." —Daniel Boan, BuzzFeed Staff

Get it from Sephora for $54.

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3. A pair of tweezers with teeny-tiny tips for the extreme precision you need for dealing with all of life's super small problems. Blackheads, ingrown hairs, splinters, and ticks have met their match.


Promising review: "I have all three tweezers and they by far are THE BEST TWEEZERS I HAVE EVER PURCHASED. From removing hair and blackheads, these tweezers definitely do the job. I would definitely recommend this product to anyone being that they have excellent grip on them as well. I have also found them very helpful in removing splinters and ticks as well. You will not go wrong making this purchase of well-put-together tweezers." —Larissa Wright

Get it from Amazon for $9.97.

4. A creamy deep conditioner for anyone with 3a–4c hair. Thanks to its super-fruit oil formula, it provides a lightweight hold that leaves curls and coils feeling soft and moisturized.

Kayla Boyd / BuzzFeed

Bread Beauty Supply is a Black woman-owned business that was founded by Maeva Heim in 2020.

Promising review: "LOVE this product! My hair is very dry and frizzy but this product made my hair so much more manageable and soft. I will definitely be getting more once I’m out!" —Nivedhitha

Get it from Sephora or Bread Beauty Supply for $28.

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5. Pixi Glow Tonic, a fan-favorite that chemically exfoliates to leave your face glowing.

Promising review: "Yes, go get it! All the hype is true! This makes your skin glow from within. I like using this in the morning. Preferably every other morning, instead of every day. It might be too strong for my skin to use it every day. Anyways, it's a great product! Go get it now if you're thinking about it!" —Target Customer

Get it from Target for $15.


6. A squeezy bottle of Hairstory's New Wash, a wonderful elixir that's a godsend for people with fine hair. If you like your hair a lot more when it's been a few days since you washed it, this cleanser could be the key to glossy, soft hair every day., Rebecca O'Connell / BuzzFeed

This cowash is meant to be used instead of shampoo and conditioner (learn more about cowashes here). It's good for all hair types, even dyed hair. It's detergent-, sulfate-, paraben-, and synthetic fragrance-free, and not tested on animals. To apply, cover your hair and scalp in the good stuff, attend to other shower needs, and then rinse out very thoroughly (a scalp brush can help!).

Not to be dramatic, but I'm genuinely furious that I couldn't have this product growing up. This cleansing conditioner has completely changed my dry, frizzy hair for the better. I have fine, thin hair that always looks better the longer I go without washing it. I've tried other cowashes in the past, but they left my hair feeling limp and weighed down. This stuff gives me "washed my hair two days ago" shine right out of the shower. I always air dry my hair, and now it dries in loose ringlets that show my locks are happy and healthy. My hair has always been a source of stress for me (there's so little of it and it's so delicate) but for the first time ever I can truly say I love my hair. What a dream! While the $40 price tag for 8 ounces is pretty hefty, it's worth every cent in my book.

Get it from Hairstory for $40 (available in classic, deep, and rich).

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7. Estée Lauder Double Wear Foundation designed to provide 24-hour coverage and can even survive humidity, heat, and other factors that might try to mess up your look.

Promising review: "This stuff is so amazing. Let me tell you. I think I've found my life foundation. This is the longest-wear makeup I've ever owned with the best coverage. I have been through many many products, some of them I actually like pretty well but I believe this is the crown jewel of them all. I work twelve hour shifts in a hot trailer lifting pretty heavy stuff and when I get home I still look like a fabulous goddess. I gave a bottle of this to my best friend and she also adores it. We love you Estée Lauder. Thank you so much." —PlattKatt

Get it from Sephora for $43 (available in 42 shades).

8. Farmacy's Green Clean Makeup Removing Cleansing Balm to melt away makeup and impurities while also hydrating your skin. What a champ!


Promising review: "Absolutely essential! I cannot go without it. It removes all traces of all makeup, even eye makeup. My skin feels clean and silky soft. In the morning, I swear my skin looks even better." —WendyH1222

Get it from Sephora for $22+ (available in two sizes).

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9. Biossance's vegan squalane oil that hydrates your skin so effectively, you'll wonder how you ever survived without it.

This is the stuff of dreams, people! I put it on my face at night after serum and before my night cream, and wake up with bouncy, bright skin. The first time I used it, I had overnight results. I am constantly yelling about this product to everyone who will listen; I even convinced my dermatologist to try it.

Get it from Biossance for $32.


10. A two-sided waterproof, smudge-proof liquid eyeliner designed with a stamp edge so you always get the perfect wing.,

Promising review: "Amazon makes all things possible, even the perfect winged liner. I’m speechless. I’ve never been able to do winged liner in the 30 years I’ve walked the earth. This product is amazing, it’s seamless. Literally, it’s foolproof. Not to mention it has great staying power, it’s very dark, and hasn’t smudged all day. I seriously wasn’t expecting to like it this much, you’ve got a customer for life!" —Taylor

Get it from Amazon for $14.97 (available in three sizes and two colors, cruelty-free and vegan).

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11. A pack of facial and eyebrow razors that'll help shape your eyebrows, remove fine hairs, and smooth your skin. All that for under $5? What a steal!

Promising review: "I love 💕 these little razors for all that peach 🍑 fuzz. My face looks so smooth now!!! They’re really easy to use. I had no idea there was such a product! My esthetician used something similar on my face and I thought 💭 I can do that!! So glad I found it!" —Patti16

Get a pack of three from Amazon for $4.99.

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12. A therapeutic and super creamy shave gel made with oat and vitamin E to protect sensitive skin from razor burn and ingrown hairs. A little goes a long way so expect plenty of relief in one small bottle.

Promising review: "The absolute best shaving gel! I have gentle skin, so it was tough finding a product that would work for me. After using this once, this is the only product i use now. It keeps your skin moisturized and leaves no razor burns or rashes. I have used this a thousand times now and it never ever fails." —Moonkyu Hahn

Get it from Amazon for $3.96.

13. A bottle of TruSkin Vitamin C Daily Moisturizer that harnesses the powers of multiple antioxidants to help fight acne and fine lines while keeping skin hydrated, even in dry climates.,

Promising review: "This stuff is EXCELLENT. I am very happy with the moisturizer, and I think the C serum underneath it also really helps. This is the first winter in many years that my skin hasn't started to peel off in the cold, and amazingly dry, Santa Fe winter weather (50% humidity is high here, even right after it snows). It's a month and a half, and this moisturizer is really great. It keeps my skin breathing and flexible over the C serum and somehow works with the serum to really protect against the freeze-dry peeling effect I used to get here in the winters. The price is more than reasonable and the ingredients are a lot nicer than moisturizers I used to pay twice as much for. I'm totally sticking with this stuff!" —Rebekah M. Levy

Get it from Amazon for $15.99+ (available in three sizes).

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14. Bomba Curls Forbidden Oil – it uses pure coffee seed and castor oil to create a lightweight leave-in product that moisturizes the scalp and promotes hair growth.

Bomba Curls

Bomba Curls was created by Afro-Dominicana Lulu Corder, and makes products that aim to help curly hair grow and stay healthy. This oil is cruelty-free!

Promising review: "My hair instantly felt softer, and my curls were more defined. The oil also helped when slicking my hair into a bun." —Katherine A.

Get it from Bomba Curls for $22.


15. A bottle of self tanner ready to give your skin a sun-kissed glow even if your only "tropical vacation" this year was rewatching Moana.

Beauty by Earth

People are obsessed with this stuff! Read more about this wonderful tanner in our write-up. It's made for all skin types, has a sublte cocnut scent, and won't stain or streak. It's made in the USA with all natural, vegan ingredients, and is cruelty-free.

Promising review: "I used this self tanner for the first time today and let me tell you it is one of the best self tanners that I have ever used and trust me I have used them all! This did not make me look orange whatsoever. My tan looks very natural and it does not have that lingering odor as most self tanners do. It was also very easy to apply and made my skin feel amazing! Will definitely be a repeat customer and will be recommending to my friends and family!" —Michelle W.

Get it from Beauty by Earth for $30.99.

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16. A bottle of Fanola No Yellow Shampoo to turn your brassy yellow blonde to a cool ice queen blonde in no time.

Get more info on this impressive shampoo in our deep dive into Fanola No Yellow Shampoo here.

Promising review: "I'm not one to leave reviews, but this product deserves it! Holy cow! I was going to go into the salon to brighten my hair up, but after discovering this product I cancelled my appointment. I'm totally in love! This shampoo is not drying at all and just after two washes, I achieved my desired results! I can't recommend it enough!" —Rachael

Get it from Amazon for $7.45+ (available in three sizes).

17. A milk and honey cuticle oil I'm gonna go out on a limb here and say you need (thanks a lot, dry winter air). This stuff will keep your nails and cuticles hydrated and protect from painful cracks or peeling.

Promising review: "This thing is amazing! This is the best my cuticles have ever seen! I normally have pretty dry cuticles. I have been putting this in the morning and at night, and it's been just three days and I can see the results already. It's a big bottle and I really like the scent it has. I am pretty happy with my purchase." —Jennifer G.

Get it from Amazon for $9.23+ (available in two scents/types).


18. A popular detangling brush specially made to help you get through tough knots with ease and without tears.

It works on all hair types and can be used whether it's wet or already dry.

Promising review: "I never write reviews, but after using this brush I had to. I’m convinced this thing is witchcraft. I have very curly hair that I comb with a wide toothed comb in the shower using loads of conditioner. Takes forever. I was very skeptical of this little brush, but holy cow. When they say it detangles, it DOES! When they say it doesn’t pull, IT DOESN’T. I was shocked. In just a few strokes my hair was done. It was amazing. Everyone should own one of these things." —Tim

Get it from Amazon for $10.80+ (available in 11 colors).

19. A reusable makeup-removing cloth that just needs water, no makeup remover needed. Once wet, you can wipe away makeup and impurities with just a few swipes. Yes, even waterproof eyeliner!


Promising review: "I cannot believe it! Every once in a while you buy something that actually lives up to its promises! This super-soft little face towel takes off makeup, including stubborn eye makeup, in a couple of swipes without scrubbing at all. I don't know what makes it so effective; maybe it's made of millions of tiny little hands! But I am very impressed." —Donna Montalbano

Get it from Amazon for $6.99 (available in five colors).

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20. A curling wand with five different-sized, interchangeable barrels guaranteed to give you professional looking waves, curls, and volume all in your own home.


Promising review: "AMAZING curling wand! I’m a hairdresser and I’ve tried it on many different types of hair and it works perfect. The different attachment sizes makes this such a good deal for the price. Works better than others I’ve tried that have been 3x the price! Also leaves hair smooth and prevents frizz." —Genesis

Get it from Amazon for $36.99.

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21. A decadent mango body butter to keep your skin feeling silky smooth, minus the dreaded greasiness. Bonus: Pop this delectable-smelling moisturizer in the fridge for a cooling effect.

Touch Radiance

Touch Radiance is a Black-owned business based in Canada.

Promising review: "This moisturizer is so smooth and has a lovely scent! Would 100% recommend." —Samantha T.

Get it from Touch Radiance for $20 (accepts PayPal).


22. A Bed Head Curls in Check 1875 Watt Diffuser Hair Dryer designed with tourmaline, ceramic technology to help banish frizz, boost shine, and define curls. And the funky lime diffuser is removable in case you wanna go for a different look., Amazon

Promising review: "The best thing I have ever bought for my hair...EVER. This was a game-changer for me. I've already recommended this to friends who have ordered it and said the same thing. The picture is with a regular blow dryer vs. with THIS blow dryer. If you have curly hair, you NEED this in your life. No questions asked. Buy it now! Don't read any more reviews, you're wasting valuable time. Just trust me. This is all you need in life." —Kimberly Deloge

Get it from Amazon for $34.97.

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23. A bottle of bitter liquid that's totally harmless but completely disgusting. The taste will put you off chewing your nails, so you can finally grow those babes out., Amazon

Promising review: "It's a miracle! I am 45 years old and have tried every product over the years — my mom used to put everything imaginable on my fingernails to keep them out of my mouth, my grandma tried to pay me to grow my fingernails out, but still, here I was at 45 with horrible nails. This has been a miracle. I can't describe the taste but will just say that it makes me not want my hands anywhere near my face. Yes, it is difficult to eat finger food with this on — I went to Florida recently and had to have my husband peel my shrimp for me. :-) But, it is a small price to pay to break this habit. Photos are before and two weeks after using this product. I know they aren't long and beautiful yet but they are beautiful to me :-) and the longest they have ever been in my life!" —Laurie S.

Get it from Amazon for $15.50.

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24. A curl-defining gel made with manuka honey that'll cut down on frizz, strengthen curls, and make your hair smell really good. How sweet is that?


Honey Bee Natural is a Black-owned business that uses Manuka honey, which is native to New Zealand. This ingredient is strengthens hair and helps fight scalp problems like dandruff.

Promising review: "This has been a game changer for me! I have super super dry hair and live in an even drier climate with 2A-3A, high porosity, fine, and inconsistent curls (basically I have permanent bed head). I struggle to find products that offer enough hold, don’t weigh my waves/curls down, and really moisturize my hair. This is it! I prep with a leave in conditioner and then glaze this into my hair while soaking wet, brush to distribute, scrunch, and then air dry. I’m excited to try the growth serum and whatever else comes from this line. Thanks so much for making such a versatile product that works in lots of different hair types!" —Katie Waller

Get it from HoneyBeeNaturalHair on Etsy for $10.


25. A pack of blotting papers to rid your skin of unwanted oil, in case you prefer shiny hair over shiny skin., Amazon

Promising review: "I've had oily skin my whole life and used countless types of oil blotting sheets because they're lifesavers. THESE ARE AMAZING. Great deal, big sheets, and they pull out one at a time so easily. Give these a try — completely worth it. They work well and are easy to use." —Kelsey

Get a 100-sheet pack from Amazon for $6.95 (available in three scents).

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26. A pack of pimple patches ready to suck out all the unwanted sebum and unwanted grossness from your pores. Simply apply to a pimple, sleep, and wake up to marvel at how much smaller it looks overnight.

It has over 4,700 positive reviews on Amazon!

Promising review: "Last night, I put these on a few acne problems (a small cyst, a whitehead, and a pimple). I just woke up and am writing this review in disbelief. THEY'RE FLAT! Gone! All of them! I could cry I’m so happy. The packaging is ideal because you can easily peel the stickers off without stretching them out or folding them back onto themselves. Do yourself and your complexion a huge favor! Have these on hand for a stubborn zit when you really need help. Make sure you apply them to completely clean and dry skin." —Caitlyn

Get a variety pack (40 different size patches) from Amazon for $8.50.

27. A cult-favorite mascara reviewers swear by for adding length and volume with just a few swipes.,

It has 2,900+ positive reviews on Amazon!

Promising review: I absolutely LOVE this mascara. I have very sensitive eyes and am highly devoted to my trusted brands. When a friend suggested this mascara I was curious, as she loved it. For the price point and how good it looked on her eyes, I thought why not. Holy moly. I'm in love. It makes my lashes longer, — looks like I'm natural but better — and has a thinner formula so it looks like I have a billion gorgeous lashes, and looks the same all day long. I cannot recommend this enough. It doesn't rub during the day and give me that black-eye look. It's wonderful. Must buy. —Katherine Ochsman

Get it from Amazon for $11.

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28. A hydrating Glossier Milky Jelly cleanser made with the same cleaning agents found in contact lens solution, so you know it's both powerful and gentle at the same time.


It has over 2,700 reviews and a 4.3-star rating on Glossier!

Promising review: "Love this stuff so much! Since I have sensitive skin, it's always been hard for me to find a good cleanser. But this stuff is awesome. It's so gentle and feels so nice when you massage it into your skin. Its texture is amazing and better than any other gel cleanser I've tried. I can tell that my skin has improved after using this stuff. A bonus is the subtle rose smell, which is thankfully not from any artificial fragrance. This cleanser is perfect for sensitive skin." —glitter

Get it from Glossier for $9+ (available in two sizes).

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29. Tarte Shape Tape concealer that'll bid adieu to any unwanted pimples, under-eye bags, scars, or blemishes in mere moments. If only getting rid of other annoying problems could be so easy (*eyes overflowing laundry bin*).

Kayla Boyd / BuzzFeed

Promising review: "This is my holy grail concealer! I love it so much that I'm always buying it before I run out because I seriously use it every time I put on makeup. Under-eye bags? A pimple? Hyperpigmentation? I DON'T KNOW HER! This stuff seriously covers all my blemishes and it's super easy to apply. The formula is on the thicker side, but it blends wonderfully. It doesn't make you look cakey or leave creases. Plus, it's super convenient to carry around and apply on-the-go. This product is honestly worth the hype." —Kayla Boyd, BuzzFeed Staff

Get it from Tarte for $27 (available in 30 shades).

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30. Youth to the People Glow Dream mask — an overnight mask packed with super berries and vitamin C that help pretty much everything: dryness, dullness, uneven texture, and loss of elasticity. In other words? It's heaven in a jar.

Promising review: "This sleep mask is a godsend. I have dry skin especially in winter and this has kept all flakiness at bay. It really seals moisture in and the vitamin C definitely makes my skin look brighter the next day. The smell is fantastic when you first apply it but it fades quickly which I actually prefer for a sleeping mask." —Eileen2

Get it from Sephora for $48.


31. A lip scrub and balm set because this dry winter air is doing us no favors! Nobody wants painful, cracked lips so go on the offensive with this two prong offense formulated with shea butter.

Glory Skincare

Glory Skincare is a WOC-owned business that sells products formulated without the "Toxic 20," aka the 20 most questionable/harmful products commonly found in skincare (think parabens, phthalates, and even formaldehyde). They source their products from women and minority owned skincare brands, including new launches from established brands and lesser-known items from smaller businesses.

This is the lip mask and scrub combo I've been searching for. I used to have a great lip scrub that completely obliterated every particle of dead skin, but the brand stopped making it and I've been searching for an equally effective alternative ever since. Well, here it is! The Cocolippy scrub exfoliates like a dream and moisturizes with shea butter. It's pretty much as effective as using steel wool on your mouth, but obviously way more gentle. Then you can follow up with the Cocobliss hydrating lip balm for an extra layer of moisture packed with vitamin E and shea butter. The scrub is rough enough to really get rid of dead skin, and the balm is satisfyingly thick and buttery smooth. My lips have never been happier.

Get them from Glory Skincare for $36.


32. A facial gel pumped up with watermelon seed and hyaluronic acid that'll be the burst of intense hydration your dry face needs. Thanks to its lightweight texture, it absorbs quickly and layers easily.

Promising review: "This is the perfect gel moisturizer! If you are like me (dehydrated skin with dry patches that's also acne-prone) this product is for you. It's also folliculitis (yeast/fungal acne) safe, so if you have sensitive/reactive skin, check it out! All safe for acne-prone, folliculitis-prone skin while also being super hydrating and soothing. My skin looks so much better and I need these products forever!" —Victoria H.

Get it from Acure for $19.99.

33. Grande Cosmetics GrandeBROW-Fill for A+++ eyebrows with minimal effort.


This is hands down the best brow fill on the market. Even better than the beloved Boy Brow. It's nonclumpy, easy to apply, and stays all day long. I've never really thought about my eyebrows (except that I wish they were more visible) but now I'm like, "Wow! You go, eyebrows!!" This stuff is really the ultimate lazy makeup staple because you brush it on and forget about it 'til you're ready to remove it. The gel comes with volumizing fibers and conditioning peptides, leaving eyebrows fuller and more defined. I love it so much and never wanna be without it in my makeup bag.

Get it from Amazon for $20 (available in clear, light, or dark).

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34. Versed's Weekend Glow Brightening Solution to tone and smooth uneven skin and post-breakout marks with the help of kojic and azelaic acid, AHAs, bearberry extract, and of course vitamin C. Your tired skin is gonna be like "hello, I'm up, what did I miss?"


This toner is paraben-, silicone-, and sulfate-free, as well as vegan and cruelty-free.

Promising review: "I have used this every day for about three months and DEFINITELY have seen a difference in my skin! I feel much more confident going out in public without any makeup on. My skin feels so much brighter and noticeably more even! I just ordered another bottle! I cannot recommend it enough." —Kerrie B

Get it from Versed for $17.99.


35. Black Girl Sunscreen made for and by women of color who need broad spectrum sunscreen that's ultra-sheer for daily use without the pesky white residue. It's SPF 30, doubles as a moisturizing lotion (thanks to avocado and jojoba) and layers under makeup like a dream!


Black Girl Sunscreen is paraben-, fragrance-, oxybenzone-, octinoxate-, silicone-, and aluminum-free, as well as cruelty-free and vegan.

Promising review: "Oh my goodness! This sunscreen is unbelievable! It goes on smoothly and leaves no purple/white residue on my skin. This is a game-changer! I put this on my face and almost could not believe the results. My son has EXTREMELY sensitive skin, and I have had no issues with him using this. Glides on smooth and feels lightweight. Love it!" —J9owens

Get it from Black Girl Sunscreen for $18.99 or Target for $15.99. Also available in a kids version!

36. A detoxifying armpit scrub that harnesses the power of charcoal to clear your pores and banish unwanted odors. This'll make the switch to natural deodorant all the easier.


Promising review: "I absolutely LOVE this product!!! Over the past six weeks I have been transitioning to natural deodorant and a charcoal scrub was recommended to help with the process. I literally almost gave up this transition and right before I did, I ordered this product. This completely changed my experience and made it all worth it! I initially used this product three times week in the beginning and now I only need It once a week. I love the way It makes my armpits feel so smooth after I’m done with it! I just rub it in about ten minutes before my shower and wash it right off with my hands when I get in! It goes on so smooth and smells so good!" —Kimberli Ruth

Get it from Amazon for $14.99.


37. An Act+Acre scalp detox in case you noticed that your scalp is beginning to look like the bottom of a snow globe. This cold-processed blend of moringa oil, basil leaf, amaranth oil, and baobab oil will help you refresh your scalp while promoting faster hair growth, reversing UV damage, and delivering some much-needed hydration. Expect a thank-you letter from your head. / Via @actandacre

All you'll have to do is apply a few drops to different sections of your hair, let it sit for about 15-20 minutes after massaging it in, and voila! Follow up with shampoo and conditioner and enjoy a cleaner scalp.

Psst, Act+Acre is a woman-owned small business and their products are vegan, toxin- and chemical-free, and the bottles are made from recyclable plastics that are significantly more eco-friendly.

Promising review: "I never really think about my scalp. It did itch here and there, but nothing major...but throughout the past winter, my scalp has been very dry, flaking, and constantly itchy. Often when I scratch it'll leave flakes under my nails (ew). I tried this product after it was recommended to me by a friend, and oh boy, this scalp detox is life-changing. I have been using it religiously once a week and my scalp has never felt so clean. No more flakes and scratches." —Siyana Tabita

Get it from Amazon for $42.


38. A bottle of the super popular Ghost Oil from Verb — a lightweight oil that you won't even notice is there, but still manages to nourish dry hair from roots to ends. 👻

Promising review: "This stuff has changed my hair game. I have excessively bleached hair. But this stuff is so great to my hair, it has returned it to a soft, healthy, silky feeling. My regime is wash, condition for a while or use a protein treatment, let it dry till it's damp then I run like two or three pumps through my hair (I have long thick hair) and work it into the bleached parts. I dry and then add a little more after. I also add more before curling my hair to protect it from heat damage. The amount you get for the price is astonishing, considering most hair oils are less product for like twice as much. Buy it: works great, smells great, feels great." —Eva

Get it from Amazon for $18.


Looking for the perfect gift for any occasion? Check out all of BuzzFeed’s gift guides!


Reviews have been edited for length and/or clarity.

Need more for your mane? We’ve got products to give you the silkiest hair ever, solutions for dry or damaged hair, and incredible products for short hair. Plus, the best wigs for anyone who’d rather improve their ‘do that way. Or check out all of our beauty content for even more great stuff for your hair, skin, and more.

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