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    Dumb Ways To Die- The Melbourne Metro Campaign

    The campaign we are talking about here refers to the one which was launched by the Melbourne Metro on Youtube. The video uploaded on their Youtube channel, it had more than 50,000,000 and a lot of sharing. The video went live in November 2012. It was an animated video showcasing the ‘Dumb Ways To Die’ with a catchy song and used light humour to raise awareness of passenger safety.

    amitk12
    by amitk12

    Community Contributor

    Dumb ways To Die- The Melbourne Metro Campaign

    The campaign we are talking about here refers to the one which was launched by the Melbourne Metro on Youtube. The video uploaded on their Youtube channel, it had more than 50,000,000 and a lot of sharing. The video went live in November 2012. It was an animated video showcasing the 'Dumb Ways To Die' with a catchy song and used light humour to raise awareness of passenger safety.

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