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    40 Beauty Products That'll Totally Spoil You (Because You Deserve It Of Course)

    Beauty products are the epitome of the "treat yourself" saying...so go ahead. Treat yo' self 💅

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. EM Cosmetics Color Drops Serum Blush is makeup that's actually good for your skin. Ingredients like squalane, hyaluronic acid, and sacha inchi oil feels oh so smooth on the skin while working to prevent acne and give you a gorgeous glow.

    Nusrat Sultana / BuzzFeed, EM Cosmetics

    Promising review: "First off, the color is gorgeous! I like how easy it is to apply and how nicely it blends. It's very versatile, I use it for my eyes too, I just love it. It's lightweight and it gives you a dewy glow. Highly recommend." —Anastasia

    Get it from EM Cosmetics for $25 (available in eight shades).

    2. Dear Dahlia Petal Touch Plumping Lip Velour has a dahlia flower-infused formula that will plump and cool your lips while adding a light, long-lasting color stain that's 100% worth being obsessed over.

    Nusrat Sultana / BuzzFeed, Dear Dahlia

    This was my first time trying a lipstick that was also a plumper and it only took a few seconds of me wearing it to decide this would be my go-to forever now. The cooling effect feels different but nice and I absolutely love how complimentary the pink shade (Hush) is — a perfect everyday lip. I love the formula too; it barely feels like I'm wearing anything but my lips don't feel dry at all. —Nusrat

    Dear Dahlia is an Asian woman-owned luxury vegan K-beauty brand inspired by the dahlia flower and dedicated to bringing out each woman's natural elegance, authenticity, and timeless beauty. All products use organic dahlia flower, sweet almond oil, and other skin-nourishing ingredients.

    Get it from Dear Dahlia for $29 (available in three shades).

    3. Patchology Chill Mode under-eye patches are infused with things like sativa seed oil and natural tea leaves to calm, moisturize, and nourish stressed-out skin.

    a model wears the eye patches and holds up the green packaging it came in
    instagram.com

    Promising reviews: "I love this product. You could feel a tingling sensation and that’s how you know it works. The more frequent you use it, the more you can see the how much it has reduced those bags from your eyes and lighten those black eyes. For someone who works 12-hour graveyard shifts, I am glad I finally found something that actually works, 'cause I sure needed it!" —Angelica Velazquez

    "I wear a lot of under eye masks to help brighten me up in the morning, but I have a hard time turning my brain off at night. I like Patchology generally so thought I’d try these. I swear, I noticed a different in my mood wearing them. The scent is very light but just enough. My face relaxed. Overall very impressed." —Katie M.

    Get a pack of five from Amazon for $12.75 (available in three types).

    4. Skinfood Peach Cotton Powder sets your makeup with peach and Japanese saké! On top of that, reviewers say it has an ultimate silky, mattefying effect because of how well it absorbs oil and sweat. (The yummy peach scent doesn't hurt either 🍑)

    the pink powder containers laying beside peaches
    Amazon

    You can use this powder in different ways: before your foundation, to set your makeup, for touchups throughout the day, as a primer for eyes and lips for longer-lasting color, and even to refresh your oily bangs and scalp! For hair, just pat the powder on top of your head and around your hairline to soak up the oil.

    Promising review: "This powder is magic for oily skin. I've added this to my morning routine every day, makeup or not, because of the difference it makes. I put it on in the morning and my face is oil-free ALL DAY. I used to battle oil and shine daily with neverending breakouts. In addition to my new cleansing products, this has helped keep my skin issues under control. So glad I found this!" —Amazon Customer

    Get it from Amazon for $9.99.

    5. L.Y.L Pro's rose makeup brush will have you feeling magical every time you apply your makeup. The soft bristles are perfect for applying powder, blush, and blending foundation — but plenty of reviewers say it's *perfect* for dusting nails too.

    a model holding the brush in gold
    Amazon

    Promising reviews: "This brush is not only attractive but it really is a great powder brush. It seems to actually pick up the ultra-fine powder rather than just sweep it off to settle elsewhere. And it's good quality, nice and heavy. No more powder sticking to my workspace!" —KEConrad

    "It's very soft and plushy brush makes for a perfect powder brush or use to brush away dust particles on nails. I really love this brush. Highly recommend it." —Tahvish Hernandez

    Get it from Amazon for $8.40 (available in four colors).

    6. Meebak's Cica Sheet Masks are effective, yet gentle enough to soothe even the most sensitive skin. Ingredients like damask rose, cherry blossom, green tea, and cica are infused together to hydrate, brighten, and soothe damaged, irritated skin.

    a model holding the sheet mask beside its packaging
    Meebak

    The sheet masks are made of natural lyocell and cotton cupra, resulting in its silky soft feel.

    Meebak is a Korean woman-owned small biz with products that center around the ingredient cica, also known as centella asiatica, or tiger grass, a herbal plant that has natural healing properties and has been used for thousands of years as an herbal remedy to calm and soothe skin.

    Promising review: "Love this sheet mask! It's soaked with essence so it deeply hydrates but does not feel sticky or oily at all. My skin feels cool when I apply on my face. It has a sort of soothing effect. And what I love most is that I have sensitive skin but it didn't react at all and I didn't feel any irritation whatsoever!" —Jamie

    Get a pack of five from Meebak for $9.99 or from Amazon for $9.97.

    7. The NanoSteamer 3-in-1 Facial Steamer can really help unclog pores — aka unclog all of the stress you had to deal with over the week. If you're in need of an at-home spa day say "aye!"

    amazon.com, amazon.com

    The NanoSteamer comes with a five-piece blemish and blackhead extractor kit in addition to the facial steamer to help you really get all the dirt that's stuck in your pores. Oh and the facial steamer doubles as a humidifier and a towel warmer, too!

    Promising review: "It takes only seconds to produce steam and I can do it wherever I choose (not just the kitchen table like with the pot of boiling water). My favorite things to do after steaming are mud masks or sheet masks. They work 10 times better after steaming than alone...Aside from skincare, it is great for head colds and stuffy noses. I keep a second one reserved as the family 'de-stuffer.'" —Laura

    Get it from Amazon for $39.94.

    8. Reusable exfoliating Japanese towels remove dead skin and soothe skin conditions like eczema or keratosis pilaris. Use the towel in the shower to reveal super soft and super clean skin when you step out.

    a before and after of a reviewer's dry, coarse skin and then sleek and smooth after using towel
    amazon.com

    You can use this daily or weekly depending on how you feel about its abrasiveness.

    Promising review: "This is a holy grail to my sensitive skin and germaphobic personality! It does take time to get used to due to its rough feel, but once you start to use it daily, it's hard to use anything else! Nothing else gives me such a clean feeling on my skin during my showers. I use to have very bad skin conditions all over my body: eczema, body acne, dry patches, and dark spots. This helped clear basically everything, and now I'm more confident in showing my skin in public than I have ever been. It soaks up very nicely, and you can feel all of the dirt that's on your skin from day-to-day activities getting scrubbed off. The long length is great for reaching in hard to reach spots, such as your back. Since it's extremely rough, I would advise against using it on your face." —Jay G.

    Get a three-pack from Amazon for $9.99+ (available in four color variation packs).

    9. Son & Park Beauty Water is a cult-classic cleansing water and toner that will give you a real-life smooth filter effect on your skin. This gem refreshes, brightens, and balances the natural pH level of skin with ingredients like papaya, willow bark, rose, and orange. Among the many 5-star ratings, reviewers rave about how awesome it is for sensitive skin, too!

    a model holding up the beauty water bottle
    Amazon

    Promising review: "This is the BEST cleansing water I have ever used ok and here is why — #1 Its not oily! Many makeup removing and micellar waters have lots of oils of mineral feeling greasiness to them but this one. You just wipe off that excess grime and makeup without that oily left over feeling. #2 Its PH balancing! I use this after I cleanse my face just to get it extra clean and calm my facial balance. #3 Its toning and hydrating! I have noticed better hydration retention and lessening of hyper pigmentation in my skin when I use this twice daily after a simple one step cleanse. It smooths skin tone and coloration as well as smooth texture and control my oils. #4 It doesn't burn but also disinfects! This beauty water uses Birchwood which naturally disinfects and cleanse skin without all the burn of alcohol or other astringents. I can use it around my eye and not worry about burning them out. #5 Its the best all around addition to your beauty routine! It hydrates, disinfects, removes oils removes dirt, smooths texture, brighten skin, helps fight my breakouts and preps my skin for my skin serums and creams. Seriously this is my favorite K beauty and skincare item on the market right now it has replaced my makeup remover, toner, and astringent." —Amazon Customer

    Get it from Amazon for $30.

    10. TheBalm Mad Lash Voluminous Mascara gives you dramatically long lashes without the price of extensions or false strips. And with it being water-resistant, clump-free, and lengthening, no wonder it has over 3,000 5-star reviews!

    @thebalm / Via instagram.com, amazon.com

    Pro tip: Grab the travel-sized bottle! Mascara needs to be replaced about every three months so the mini one will give you *just* the right amount.

    Promising review: "This is my holy grail mascara. Every time I think 'Is there a better option out there?' and try another brand, I immediately regret it. This mascara lengthens, adds volume, and it does it all with minimal clumping. I’ve been using for this years and the formula has never flaked once. Super easy to remove, even though you’ll probably never want to." —Roshelle

    Get it from Amazon for $20.

    11. Olaplex's Bond Maintenance set provides a salon-like hair treatment right at home. This set comes with conditioner and shampoo — both made to strengthen and nourish your gorgeous locks.

    instagram.com, amazon.com

    Reviewers with thick and wavy hair (2c like the reviewer below) love this Olaplex shampoo and conditioner combo. And reviewers with straight hair (1a-1c) say it's great for getting softer, shinier hair!

    Promising reviews: "As someone who has dyed their hair MANY times, this shampoo/conditioner combo quite literally brought my hair back to life. Super soft and gentle, but also has returned so much moisture and repaired every end." —Tyler

    "Let me start out by saying I have naturally curly/wavy hair - think thick 2b/2c hair. I have tried so many brands over the years, but I struggle with frizz a lot even when it is moisturized and healthy...I was really reticent to spend the money on the shampoo and conditioner set, but I'm so glad I did. My hair has never been silkier, smoother, or healthier! The product is so incredibly concentrated, it takes very little to use it (and I have mid-to-long length hair). In fact, I just reordered the shampoo after using the same 8-oz bottle for nearly six months. I now use this line almost exclusively... Please, please, consider investing in this. You'll be surprised how long it lasts and your hair will thank you!" —hodagkins

    Get it from Amazon for $56.

    12. Kitsch Pro Satin scrunchies are made of 100% satin charmeuse, which help prevent tangles, hair dents, and breakage as they are much more gentle than the usual elastic hair bands. They hold firm and won't slip off!

    a model holding two boxes of scrunchies and one on their wrist
    Kitsch

    P.S. they've got over 9,600 5-star reviews on Amazon! People with curly hair types like 3b and 4c, and even straight and fine hair agree that these are a must-have.

    Promising review: "I was looking into silk pillow cases and then found my way to these little guys. They're cheap and I thought they'd be nice to at least leave less of a bend in my hair when I wear my it up. They work wonderfully. They leave significantly less of a bend in my hair (if at all) and my hair typically gets that dent/bend super easily. On top of that I twisted my hair into a lazy bun and fell asleep like that, when I woke up this morning my hair still had it's light curl from the day and wasn't frizzy at all! If I wasn't having a lazy Saturday at home this would have saved me a ton of getting ready time, but since it's Saturday I just look glamorous reading my book at home. I plan to buy a pack for all the people I know that wear their hair wavy/curly." —Delisa

    Get it from Amazon for $7.99 (available in 6 styles).

    13. Orly '70s-inspired créme nail polish is long-lasting, vibrant, and groovy as heck. You won't ever ~trip~ on which color to try next, as this collection will be in heavy rotation.

    @orly / Via instagram.com, @orly / Via instagram.com

    Promising review: "Love the color and it is just perfect color for spring. Different from the reddish oranges that have been around for so long! Looks great with whatever color of your outfit!" —Judy

    Get it from Orly for $9.50 (available in six shades).

    14. Fenty Beauty Body Luminizer gives you that vacation glow year-round. The shimmery liquid with a dewy finish is like highlight for your body. In other words, you need this ASAP.

    model soaked in the luminizer and glowing
    Fenty Beauty

    Promising reviews: This is one of (if not) the most luxurious feeling body luminizer I have EVER applied to my skin. It makes me feel even sexier in my own skin. The scent it so delicious." —temtress69

    "Love this product. Wear it every time i go out for an event. It doesn't feel nasty on the skin or leave excessive fall out on the floor or clothing. Does not stain clothes either. Do not think twice about buying it. Buy it you deserve it, You will love it! Keep it around Fenty!!" —iSarmiento

    Get it from Sephora for $59 (available in two shades).

    15. Glow Recipe's Watermelon Glow Sleeping Mask is exactly what it sounds like — a facial mask that works while you're sleeping! It's already been a long week, how about some beauty rest?

    Watermelon Glow Sleeping Mask jar with a model scooping some out
    Amazon

    Promising review: "Every *GLOWING* review about this product is 1,000% legit. I live in the Mojave Desert and use this mask every night and again, lightly, every morning. The aridity of Joshua Tree absolutely sucks every bit of moisture from my skin year-round. Glow Recipe Watermelon Mask is the ONLY surefire comfort toward moisturizing and nourishing my face and neck. I keep it in the fridge in the summer for immediate cooling and bursts of relief throughout the day." —Amanda Bhymer

    Get it from Amazon for $24.

    16. Gisou Mini Honey Infused Hair Mask hydrates, repairs, and deeply nourishes hair. Thanks to ingredients like honey, vitamins, antioxidants (and much more!), you'll get stronger and shinier hair with continued use.

    instagram.com, instagram.com

    This hair masks works moisturizing wonders for nearly every hair type (from thick and curly to thin and damaged). Check out the reviews below!

    Promising reviews: "Works for thick type 4 hair! Omg! This is so moisturizing and it just melts into my hair and makes it feel like butter! A little goes a long way and the scent is nice and light." —sugarskin

    "This product is amazing! I have very damaged hair from constantly bleaching it. My hair is very fine, straight, and dry. This product not only smells great, but added so much moisture back into my hair and I noticed the results immediately! I would highly recommend if you need some hair damage help!" —krissy11281

    "I decided to see what all the hype was about with this product line, and I am overall impressed with this hair mask... I have wavy/curly 2b hair that is prone to dryness and frizz, so moisture is a must for me in haircare products. The formula is rich, but surprisingly light at the same time. My hair wasn't weighed down at all by this mask, but I still had nice hydration, smoothness and sheen. The scent is light and pleasant. I actually wouldn't mind if the scent were a bit more fragrant, but for those of you who are scent-sensitive, you most likely will approve... My hair feels moisturized, yet fresh and light after using and my color is not affected. Overall, however, this is a high quality haircare product and I like the softness it provides my hair without being too heavy." —Ladyluck7

    "Curly girl approved (4b/4a hair). My curls had excellent shine and moisture after this product! Honestly, I’ve never seen my hair that moisturized....EVER! If you follow the instructions and use this before your regular conditioner you will see the magic happen." —roxxfoxx

    Get it from Sephora for $25 (available in two sizes).

    17. The Turbie Twist microfiber hair towel wrap is made of super absorbent material designed to prevent frizz and gently and quickly dry hair.

    amazon.com, amazon.com

    Promising reviews: "I’ve used Turbie Twist towels for well over a decade. In that time, I’ve had to replace them one other time...It's an excellent quality product that does exactly what it says. I have a lot of fine hair that has varied between chin length and mid back over the years. Regardless of length, the Turbie Twist keeps my hair off my face while I moisturize and apply skin care, and also cuts down on dry time. The towels are absorbent and the microfiber prevents frizz because it’s not roughing up the cuticle. Highly, highly recommend!!" —Amazon Customer

    "Softness. I don’t have to worry about lint in my locs. Quick drying for my 4c hair." —Tawana White

    Get it from Amazon for $14.95 (available in 10 colors).

    18. Etude House's soft silicone brush gently exfoliates your skin. Use the top (the soft, dense bristles) to remove makeup and the bottom (the thick bristles) to massage and cleanse. Your face will feel extra smooth when you're done!

    amazon.com

    After each use, just separate the brush and the sponge from inside and dry.

    Promising reviews: "Adding this to an ever-growing list of things I never knew I needed. My skin is very sensitive, so most exfoliating is too rough for me; this little guy is perfect! Worked up a really nice lather and left my skin soft and smooth without turning it bright red. The massage side is really nice, too. And it’s so cute!" —Michelle D.

    "I was looking for a soft scrubbie for my face and when I saw this cute little guy, I knew it'd be perfect — and it is! The top is scrubby but not too abrasive, so I can scrub pretty hard without it scratching the bejaysus out of my face. There is a sponge inside that fills up with whatever soap I'm using so I don't have to worry about running dry... I bought this thing months ago and it is still in perfect condition with daily use and its adorable little face is still well intact. I mean, just look at it. How could anyone not want it in their life immediately?" —TF

    Get it from Amazon for $5.97.

    19. Alder New York's Everyday Face Serum blends organic willow bark, rosemary, vitamin B3, and hyaluronic acid to make a simple, effective face serum. It's super lightweight (no overly-oily mess over here) and leaves skin smooth and hydrated.

    instagram.com, Amanda Davis / BuzzFeed

    "I've been using this face serum from Alder New York for almost two years now (that's my full-size bottle pictured above) — and it's amazing! It’s light (love), gentle (LOVE), and leaves my skin feeling insanely smooth (you know where we’re going here). The mini 1 ounce bottle is great for first time users, but you'll definitely be adding the full size to your cart when it's finished." —Amanda

    Alder New York is a woman and LGBTQ+-owned small business-based in...you guessed it, New York. The skincare brand is clean and 100% vegan, too.

    Promising review: "This serum is Magic. I’ve been using this serum for a few months now, and my skin is completely clear and soft. For years I have struggled with breakouts and most products I tried would mess up my skin barrier causing more problems. This is the only product I will use from now on." —Anonymous Alder NY Customer

    Get it from Alder New York for $20+ or from Amazon for $18.

    20. The Esarora ice roller not only helps decrease under-eye puffiness, minimize fine lines, and shrink pores, but it can also help relieve headaches (score!) and sore muscles.

    amazon.com, amazon.com

    Promising review: "I use this ice roller in my aesthetician treatment room after extractions, peels and/or waxing. My clients love it! It drastically reduces inflammation and swelling...thereby leaving the skin in a much healthier state than if I didn't use it. I actually prefer this to my magic globes because of the ease of rolling over the skin. Globes tend to skip/jump if the skin is not properly lubricated with a lot of product. I can apply a calming colloidal oatmeal masque (in powder form) or other setting masque and simply roll right over it. If it is too chilly for your client...simply put a damp esti wipe on the skin as a barrier. Very easy to clean and disinfect between clients." —Chris DeFelice

    Get it from Amazon for $18.99+ (available in eight colors).

    21. Zombie Pack face masks minimize pores and hydrate your skin at fancy spa-level, but in way less time and at a much cheaper price. Reviewers are clearly obsessed as it has over 4,500 5-star reviews.

    reviewer photo showing their face area during and after using the Zombie mask
    amazon.com

    Promising reviews: "I saw this on a BuzzFeed article, and this mask is wild. You cannot talk or do much of anything when it is on. This is not a peel-off mask! It leaves your skin feeling soft and snatched... The way your skin feels after using this product, WOW. My skin feels tighter, my skin feels more firm, and my skin feels soft." —Alanna Szypura

    "I adore this mask. I figured I was doomed to a life of permanent blackheads and enlarged pores (runs in the family). Nothing I've tried from your usual stores (Wal-Mart, Walgreens, Target, even Proactiv) helped with either the blackheads or pores... So, I was skeptical about the Zombie Pack, but it looked cool and it was cheap, so why not? Best facial hygiene decision I've ever made... I'm three weeks in and the pores on my nose that I had damn near decided to name (they weren't going anywhere, might as well make them friends) are nearly gone. I have a mask on as I'm typing this review. The brush is incredibly soft, the packaging easy to open, the application is SO easy. Most importantly, it delivers results." —Zetsubel

    Get it from Amazon for $28.

    22. Paula's Choice Skin Perfecting 2% BHA Liquid Exfoliant is top-rated for providing awesome results in smoothing and clearing skin. It's got over 36,000 5-star reviews and (thankfully) comes in a 1-ounce mini version too!

    amazon.com, amazon.com

    Promising review: "Best skincare product I’ve ever bought. It make my skin noticeable 10x smoother and gets rid of texture within HOURS!!! Great if you are dealing with congested and textured skin and acne. I bought the small travel size but once I’m out, I will definitely repurchase in full size. When reviews said that this is a miracle in a bottle... IT REALLY IS A MIRACLE IN A BOTTLE. I love this product so much. It also feel quite moisturizing and not drying to the skin at all." —mwag01

    Get it from Amazon for $10 (available in two sizes).

    23. A C.S.M body brush does everything from exfoliate and massage, to improve blood circulation. Reviewers say it helps with cellulite, dry skin, and stretch marks, too.

    amazon.com

    Promising review: "Great exfoliator. I had itchy skin and realized it was from dry skin that needed to be exfoliated. This did the trick! My skin feels so smooth and I'm not having to resist scratching in public like some dirty bird any more LOL. Love this product. And it's lasting. Others have said it is flimsy or that bristles come out easily, that has NOT been my experience at all. I am not gentle with mine at all and all my my brush is still intact and as strong as ever. I'm happy with my purchase." —Lateisha

    Get it from Amazon for $9.99.

    24. A Jade roller and gua sha are made of muscle-relaxing, fine line–reducing jade stone. The simple, easy-to-use beauty tool is something that you can use while watching TV, reading, or after your nighttime routine.

    A reviewer holding the green double-sided roller and gua sha
    amazon.com

    Promising review: "So far I'm really enjoying this product! Both the roller and gua sha tool seem to be made out of real jade and are high quality. I got these because my face tends to get really puffy, especially during allergy season. They come in neat a package with clear instructions. I watched several additional YouTube videos about how to use them. I use the gua sha tool once a day and go through the full routine, and the jade roller throughout the day while I'm working or watching TV in the evening. I've had them for a pretty short time but I feel like I'm already noticing a difference. If nothing else it's a very soothing and relaxing habit. I'd definitely recommend it to a friend or give the set as a gift in the future!" —Grace KB

    Get it from Amazon for $12.94 (also available in rose quartz).

    25. Sdara Skincare's derma roller is a painless micro-needling treatment that provides smooth, glowing results. With weekly use, it can help diminish wrinkles, large pores, and dark circles. FYI: professional sessions generally cost hundreds of dollars, so this is an effective and affordable alternative!

    reviewer's skin red and bumpy in before picture, then smoother, calmer, and with diminished pimples in second picture after using product
    amazon.com

    Add a hydrating serum to serve as a primer over your skin as you derma roll. The derma-rolling will allow the serum to sink into your skin even deeper, allowing you to reap its benefits. Make sure you learn how to derma-roll properly before going at it!

    Promising review: "My derma roller arrived very quickly and was packaged to perfection. I've only used it less than a week and can already see a difference in my skin. I primarily purchased this to help my hyperpigmentation serums sink into my skin deeper, which it's totally doing! My dark spots have already started to lighten with only three uses (I use the roller every other day). I was worried about the pain this would cause, but it's really not that bad — kind of just feels like a sunburn for a couple of minutes afterwards, but my serums help to soothe it quickly. If you're on the fence about purchasing this...just do it! You won't regret it." —lmarvin

    Get it from Amazon for $12.97.

    26. LilyAna Naturals' Eye Cream helps you hide how tired you really are after such a long week. The rose hip and hibiscus-infused eye cream helps reduce dark circles and puffiness, leaving your eyes to look bright and wide (or alert and awake).

    amazon.com, amazon.com

    Promising review: "Best eye cream I have ever used!!! Better than Benefiance by Shiseido and Clinique or Lancôme, for less than a third of the price with the amount you get. It is rich enough to do the job but not greasy. It doesn't interfere with concealer, yet softens lines. Love it so much!!!!" —Lory Lacy

    Get it from Amazon for $16.99.

    27. Clearstem's Pregame Face Mask will be your go-to to reset and refresh every week (I'm calling it now!). It includes ingredients like bamboo and fruit acids for an effective, but gentle exfoliation.

    Clearstem, Amanda Davis / BuzzFeed

    Okay, I've tried this face mask myself and it's definitely worth the price tag. When getting ready for a night out, I make sure to apply this baby first to help my makeup go on a bit smoother. But I especially love it on Sundays (yes, every Sunday) when my skin needs a full reset. My skin is noticeably brighter and SO much softer after every use. —Amanda

    Promising reviews: "This face mask is amazing. I have only used it a couple times but so far it has made my skin glow! I was worried it would be too intense for my skin since I have fairly sensitive skin but it has been great. Would definitely recommend to anyone with any skin type!" —Andrea T.

    "My overall experience so far with using Clearstem has been great. My skin feels so fresh and clean after each use and I really do love that it is an exfoliation product and so much more with the perfect natural ingredients!" —Alina S.

    Get it from Clearstem for $56.

    28. Bio-Oil is another cult-favorite product that reviewers swear by. It has over 85,000 5-star reviewers full of people who use it to help fade scars, soothe dryness, and moisturize without clogging pores. And yes, you can use it literally anywhere on your body!

    A model rubbing bio-oil on their hands
    instagram.com

    Promising review: "I bought this for my scars but because of the current COVID-19 crisis I have been washing my hands so much that they are painfully dry. Hand cream hasn't helped enough so I decided to use the Bio-Oil on them and even after the first application they felt SO much better! I'm glad I bought the big bottle!" —L. Strand

    Get it from Amazon for $8.92 (available in three sizes).

    29. ColourPop's Midnight Masquerade eyeshadow palette gives you 15 bold and classy colors fit for a Disney princess. The pan shadow palette includes highly-pigmented mattes, vibrant metallics, and more.

    The palette with a Disney Princess design.
    ColourPop

    Promising reviews: "I don’t like this pallette………I LOVE THIS PALLETTE!!!!! OMG it’s so pretty I got two just to make sure I will never run out. The colors and the pigment, everything is to die for." —Jessica J.

    "I ABSOLUTELY LOVE THIS PALETTE... The sparkles are just so pretty and you have all the colors you need to create a makeup look. No more using two or more eyeshadow palettes for a certain color. This one has it all. And the pigment is great." —Kristina T.

    Get the set from ColourPop for $28.

    30. Elizavecca Collagen Hair Protein Treatment is basically just a bottle of magic. Say goodbye to frizz and grease after just 10 minutes with this in your hair!

    Bek O'Connell / BuzzFeed, Bek O' Connell / BuzzFeed

    Reviewers with thin or fine hair LOVE this hair treatment, and various hair types from 3b to 4c say that it helped their damaged hair. Even folks with dyed or bleached hair says it's safe to use. TL;DR: It works!

    Promising reviews: "This stuff is amazing! I saw this as a beauty recommendation on BuzzFeed as a dupe for Opalex (which I had tried and wasn't blown away by) so I thought I would give it a try...I'm so thankful I did! My bleached and heat-damaged hair feels so soft, is more manageable, and looks healthier after each use. I agree with other reviewers that it seems like a big price tag for the size of the bottle but a little bit does go a long way and it is so worth it. I wish it came in a larger size bottle so I didn't have to reorder so quickly." —Carley S. Whitson

    "I have 4c hair and was looking for a protein treatment for my thin and fragile hair. I had recently used a product in my hair that had so much alcohol in it; that wreaked havoc on my hair, leaving it pretty damaged. I was very skeptical about this product because I have never seen anyone with my hair type use it. Boy was I wrong to doubt this product, it left my hair looking and feeling beautiful. I highly recommend it to anyone natural or with curly hair." —Therese-Claire

    "Y'all my hair came out so shiny and smooth, less frizzy, and all-around more manageable. My hair is thick, dark, and curly (3c type), medium length, and I highly recommend you give this hair mask a try to salvage your hair." —Amanda Rogers

    Get it from Amazon for $9.60.

    31. Madison Soap Co's artisanal soap bar is vegan, handmade, and smells like heaven. French rose clay (used to draw out impurities) and lavender (used to soothe skin) are blended together for a relaxing, deep cleanse.

    the pink soap and its package
    Amazon

    Madison Soap Co is woman-owned and a family-run small biz based in Wisconsin. Their soaps are packaged in recyclable boxes.

    Promising review: "I ordered the Love soap and it has an amazing lavender scent. It made my skin feel silky smooth and it felt like I was treating myself to a spa day when using it." —Stella

    Get it from Madison Soap Co on Amazon Handmade for $12.

    32. A Braun epilator takes hair removal to a new level by removing it at the root so it last for several weeks, not just two or three days. It has massage rollers and two speed settings for customizable comfort!

    amazon.com, amazon.com

    Promising review: "It hurts but it works :) I haven't shaved my legs in months and used to have to every three to four days. I've seen the best results on my armpits; I used to shave them every other day but since I epilated two weeks ago, I've seen no hair growth and no hair shadow. Way more convenient than waxing, too, because you can target individual shorter hairs as they grow in rather than waiting for everything to grow back a certain length. Also IDK if this is true, but my grandma told me that after she used an epilator for five-ish years she pretty much stopped growing hair. It also hurts less every time you do it, so don't get discouraged by the very painful first session." —k3upikachu

    Get it from Amazon for $39.99.

    33. A scalp massager cleanses and exfoliates your scalp. The soft, thick bristles feel SO relaxing and are designed to stimulate blood flow and remove dead skin, dried shampoo, and other unwanted stuff on your scalp.

    amazon.com

    Promising reviews: "I am obsessed with this! I thought it was a big gimmick but it is amazing! My scalp feels so much cleaner and my hair feels less heavy on the roots. Especially someone like myself who uses hair dye and colored shampoos and conditioners, this scrubber is perfect for getting rid of buildup. Even when I use dry shampoo and wash my hair I normally don't feel like I get it all out, but this thing gets it all!" —Brittany Smith

    "I’ve had bad dandruff for a while now, think it was brought on by stress. I’ve used both medicated and prescription shampoos, and nothing seemed to provide any more than temporary relief. Read about this in a BuzzFeed article and figured I’d try it. I just scrub regular Selsun Blue in and then scrub it out. Totally works and I’ve had way less itchiness and flaking, highly recommend." —Scott

    Get it from Amazon for $7.58+ (available in three colors).

    34. Cocokind Turmeric Tonic spot treatment reduces the look of dark spots, pimples, and acne scarring using tea tree oil, ginger extract, and (you guessed it) turmeric! Turmeric is known to have TONS of skin and health benefits, and this will quickly become your go-to when you're in need of a fast-acting acne treatment.

    Cocokind

    Promising reviews: "I just came here to say that this spot treatment is witchcraft. This is great for pimples, but I specifically notice a decrease in dark spots. I have been using this product for over a month now and the decrease in dark spots is definitely noticeable, not to mention a decrease in redness around my pimples. I am seriously in love with this product and it has easily become a must have part of my routine." —Gillian H.

    "Best weapon in my skincare arsenal!! I am so happy I found this spot tonic! I get a least two every order! The moment I feel a pimple coming, I grab my Turmeric Tonic and roll it over the area. It has helped lessen my breakouts, and that is what I want most...I recommend 100%." —Wendy H.

    Get it from Cocokind for $13.

    35. CeraVe Moisturizing Cream is a fan favorite that uses ceramides and hyaluronic acid to moisturize and treat dry skin. (Not to mention that this huge 19 ounce tube will last forever!)

    BuzzFeed editor holding the large tub of moisturizer
    Marquaysa Battle / BuzzFeed

    The moisturizer is fragrance- and oil-free. It's also hypoallergenic and non-comedogenic.

    "Since the spring, I've been dealing with stress acne that I never had before in my life. I resorted to an acne cleanser and spot treatment but those products are typically drying (because they're literally meant to dry out the blemishes) SO this moisturizer has been super key for ensuring my skin doesn't dry out while I try to clear up the pimples. Aside from it living up to its 24-hour hydration promise (game-changer), it has also never broken out my sensitive skin and actually helps soothe the many skin irritations that I experience. In short, it's my holy grail and CeraVe better not ever stop making it. 😊" —BuzzFeed Shopping Editor, Marquaysa Battle

    Get it from Amazon for $16.25.

    36. The Flick Stick's winged eyeliner stamp will give you the ~perfect~ cat-eye look in seconds. No need to carve out 15 minutes of your getting-ready routine to create identical, perfectly symmetrical winged liner on your own. This stamp is pretty much a one-and-done type of situation (and I'm here for it).

    Amazon, amazon.com

    Promising reviews: "Dude where has this product BEEN ALL MY LIFE?! It's a total game changer to my morning routine. I was never the worst at cat-eye liner, but I was certainly far from the best. It’s super difficult to get perfectly matching wings, and for me, it was especially difficult if I’m running short on time to get out the door... which is pretty much always lol. With this pen? Under a minute tops. Perfect wings every time. Stamp, stamp, line, done. It stays on all day and does not budge... The color is a dark black matte without having to go over the lines multiple times. The pen tip has just the proper balance between firmness and give... I can’t believe such an inexpensive makeup item is so wonderful. I will never go without this product. Love, love, love, LOVE IT :)" —Alexis Bailey

    "I’m terrible at doing anything fancy with my eyeliner. And by fancy, I mean anything that isn’t a straight line. My boyfriend and I are going to a metal concert tomorrow, and I really wanted to go all out with makeup. This is the best! My eyeliner was done in less than two minutes, and it looked perfect." —Caitlin Russell

    Get it from Amazon for $14.97 (available in three sizes).

    37. TruSkin Naturals Vitamin C Serum is an easy and cruelty-free way to give you skin everything it needs to be brighter and softer. This serum leaves skin moisturized and can help dramatically fade hyperpigmentation and dark spots.

    A reviewer showing the serum lightened the acne scars on their forehead and cheeks until they were basically gone
    amazon.com

    Promising review: "This product saved my skin. I seldom write reviews but just had to review this product. I’ve been struggling with acne for YEARS. I have very acne-prone skin. I get a new pimple almost every day and it seemed like there was never a time I didn’t have a pimple on my face. Acne leaves super dark blemishes/scars on my face. I’ve tried all different types of moisturizers and cleansers. Nothing worked. However I bought this serum on a whim. OMGGGG. Guys. Literally my face stopped flaring within three days. I was PIMPLE-FREE FOR MORE THAN 48 hours (a new record). Exactly two months later, blemishes have faded DRASTICALLY and I have no active breakouts. This hasn’t happened in years. I truly and honestly think it is due to this product. If you are hesitant, don’t be, BUY IT! It has also helped my under eye bags (use one drop for both under-eyes; pat gently with fingers.)" —Brandon

    Get it from Amazon for $19.99.

    38. An I Dew Care animal ear headband holds your hair back while you wash your face or do your weekly mud mask.

    amazon.com, amazon.com

    Promising reviews: "I decided to try these on my own for my regular night time routine and I love them! Before, all the baby hairs, sideburns and even the baby hairs on the back of my neck would get in the way and be annoying, but with this headband it holds everything back while looking cute. It also stops my cleanser from going into my hair since I like to get close to my hairline so washing my face has gotten easier and even faster! They’re super soft and are good quality." —Roselee Zamora

    "Loveeeee this headband. Clearly the assignment was understood when they made this. Keeps my hair out my face, keeps my hair from getting wet when I’m washing my face, and above all sooooooo freakinnnnn cuteeeeee. This is it y’all. Make the purchase, you will not regret." —Kim V

    Get it from Amazon for $6+ (available in two colors).

    39. Brooklyn Botany Coffee Body Scrub should be next on your list of weird skincare products to try. Coffee grounds are known to have tons of skin exfoliation benefits, especially when combined with coconut and shea butter. And what's more refreshing than ultra-soft skin? Your favorite morning beverage is about the become an essential in your weekly skincare routine.

    amazon.com, amazon.com

    Brooklyn Botany uses 100% natural coffee! While your heart won't race from caffeine, reviewers say the smell of real coffee beans will put you in the best mood.

    Promising review: "If you love the smell of coffee as much as I do you will be in heaven with this. I felt like I was in the middle of Starbucks waiting for my beloved coffee to be made. I quickly had to come out of my daydream and embark on the amazing feeling of this sea salt caressing my skin! It felt sooo good, like finally itching a scratch that’s been bugging you! After enjoying my mini massage by the graces of the sea I rinsed it off to be pleasantly surprised at how moisturized I felt. My skin always feels dry after taking a shower but even after drying off I felt like I had bathed in a pool of moisturizer! I honesty didn’t feel like I even needed to apply lotion but since this heavenly product told me to do so, I did. I don’t question the gifts of god!" —Colby Delgado

    Get it from Amazon for $9.99+ (available in six additional scents).

    40. One Blessed Acre's Eucalyptus Goat Milk Lotion will leave your skin so hydrated, you'll want to thank the goat personally. The eucalyptus gives it the refreshing scent you're looking for, while the goat's milk and shea butter combo handles the dry skin relief.

    Eucalyptus Goat Milk Lotion displayed on a blue and white floral plate
    One Blessed Acre/Etsy

    This small biz creates skincare products using goat milk right from their own farm! Goat milk in particular is great for hydrating skin and can also help those with eczema. 

    Promising review: "This lotion is thick and very moisturizing! A little goes a long way so the price is very much worth it. The scent isn’t loud (I get headaches from strong scents like at the 'body stores') but it doesn’t fade either so it’s very refreshing to wear." —Candice Chiolo

    Get it from One Blessed Acre Farms on Etsy for $15.95.

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    Reviews have been edited for length and/or clarity.