Skip To Content

    31 Beauty Products Under $10 From Walmart You'll Probably Use All The Time

    ☆ Snatched makeup on a budget ☆

    We hope you love the products we recommend! All of them were independently selected by our editors. Just so you know, BuzzFeed may collect a share of sales or other compensation from the links on this page if you decide to shop from them. Oh, and FYI — prices are accurate and items in stock as of time of publication.

    1. L'Oréal waterproof mascara so your lashes can be full, voluminous, and lengthy as heck. Replace your old mascara with this 200-bristle brush.

    Promising review: "I have short, straight lashes that can't curl and I'm always skeptical of any new mascara. I decided to give Lash Paradise a try and I'm really happy. I applied three coats. No clumps, my lashes look fuller and longer the best part is the brush I feel like it really covers every single lash." —Lulu1984


    2. Coty face powder for an all-day mattifying effect so you can say "buh-bye" to shine in unwanted places. This is a must in any makeup collection for setting the makeup look of your dreams ~AND~ for touchups.


    Promising review: "This is the BEST loose powder I ever used. It leaves your face with a beautiful, natural-looking glow while controlling shine and minimizing imperfections. You can wear it under liquid and/or powder foundation or simply by itself. I've bought so many EXPENSIVE loose powders over the years and none of them compare to this one. This powder will always remain a staple in my cosmetic bag." —BiPolarBear

    $5.97 (available in six shades)

    3. Revlon super lustrous lipstick offered in an array of colors you'll want to stock up on for your lippie collection. Every makeup repertoire needs at least one statement lipstick for special events or moments when you're feeling bold., Walmart

    Promising review: "Color looks great! Vibrant yet soft tones. Don't know how a Revlon developed this product but it is a winner. Lipstick stays on all day or at least until you eat something. Provides great lip protection in the cold windy weather. Color is simply spectacular!" —RichieRich03

    Price: $4.97 (available in 76 shades)

    4. Maybelline highlighter to get that "glow-from-within" look that'll be effortless and dewy. It'll easily add a bit more glow on the high points of your face ~AND~ as a pop of highlight in your eyeshadow look. Helloooooo to a multi-tasking hero.

    Walmart, MissShan / Walmart

    Promising review: "This is the best drugstore highlighter I've used. It's even better than some of my high-end highlighters! Go out and buy, you won't be disappointed." —Lowkeyrenee

    Price: $7.66+ (available in four shades)

    5. A NYX brow pencil for filling in even the tiniest of eyebrow hairs for all your shaping needs. Using a pencil is a great starting point for anyone just starting to explore brow makeup.


    Promising review: "The thinness of the pencil keeps you from getting it too thick. The texture isn't greasy or thick and it looks so natural. I use black because it's more of a grey-brown." —KimKC

    Price: $9.97 (available in eight shades)

    6. NYX duo chrome lip shimmer that'll add dimension to the lips solo or over a lipstick. If you've tried the matte lippie trend and said "nooo way," try dabbing this shimmer on top so you don't have to completely lose out on the matte lipstick you already bought.


    Promising review: "This new lip gloss feels so smooth and creamy as it glides on. The shine is incredible! It's so luminescent and when the sun hits your lips you will definitely blind all your haters!" —Paige Marie

    Price: $7.99

    7. FLOWER Beauty lipsticks that are gorgeously rich and pigmented for a statement lip moment. Oftentimes, opaque lipsticks can be drying on the lips, but these ones supply a punch of color while ~also~ conditioning the lips.

    Promising review: "I love this pop of color lipstick. The pigment is beautiful. It doesn't smudge off. I don't feel like I'm wearing something heavy or greasy on my lips that's what I really love. Thank you for a great product!" —Danyell

    Price: $5.98 (available in 24 shades)

    8. A pack of Simple makeup wipes for those late nights out where you can't be bothered to wash your face.

    Believe me, I am the last person to judge you for going the makeup wipe route, sometimes you're just too dang tired and too dang hungover...

    Price: $6.92

    9. L'Oréal liquid illuminator if ~SIMPLE~ is the theme of your makeup routine and you'd rather quickly dab on some highlighter than swipe it on with a brush. This is also a great cosmetic item to have on hand if you're always on-the-go and need to dab on some highlighter in your Uber.


    Promising review: "I'm cool-toned, and this highlight is beautiful. It's a very creamy texture, and it blends out incredibly well. It's nice over or under makeup. Personally, I apply it to my face after priming with my finger tips. I like the effect it gives under a matte foundation." —Karlee

    Price: $8.35+ (available in three shades)

    10. Maybelline clear mascara that'll prove itself a multitasking wizard. Use it as a mascara to keep lashes curled into place ~or~ as a brow gel for a strong hold. If you already have a brow gel, add this over top for *extra* hold.


    Promising review: "This is my absolute, FAVORITE, EVERYDAY mascara. I have three in my vanity at all times. This is one of the best mascaras to date. The gel texture is fantastic. It is perfect for everyday use. It gives your lashes a soft feel without getting hard or the clumpy mess. It is easy to remove and easy to apply. This is definitely worth having." —Jay17

    Price: $4.77

    11. Vaseline lip therapy tinted lip balm so adding a hint of color doesn't mean you have to sacrifice hydration too! The non-sticky formulas of Vaseline lip balm minis are invitingly soft and melt onto lips.

    Walmart, Mmm / Walmart

    Promising review: "I can not attribute enough gratitude toward this product. This product has changed my life I have been using this product for about 3 years now, I apply religiously, and I recommend this to everyone. Your lips could be the crustiest or cracked they've every been, and this instantly makes them look flawless. I put this on my lips and around my eyes before bed and I wake up with now dark circles and my lips look so much fuller after using it. Not to be dramatic, but it will honestly will make you look like an angel." —Mmm

    Price: $4.45+

    12. A jumbo NYX eye pencil to use as an eyeshadow base if you love to wear brighter colors and want them to ☆ POP ☆. This also comes in clutch when trying to conquer cut-crease looks that'll be undoubtedly 'Gram worthy.


    Promising review: "I recently bought this jumbo stick. Let me tell you it's AMAZING! It's perfect for a pop of color and makes eyeshadow intense. I truly recommend this." —aracelilynn87

    Price: $4.47 (available in six shades)

    13. A two-pack of E.l.f. coffee cream eyeliner in case softer neutral eye looks are your go-to. A brown liner is a great alternative if a black hue is too dark for your eye shape. This also works great as a cream shadow!


    Promising review: "This is my first cream liner, and it's soooo nice. For someone who has oily skin throughout the day, it stays for at least six to eight hours. Of course it tends to smudge, and that's due to the fact I don't reapply. This bad boy also comes with a small angled brush, my hands can't handle long brushes so the smaller one is great, in my opinion it's not a perfect brush but it does its job. Super happy with this product." —2sev7n

    Price: $7.76 for a pack of two

    14. A shimmery lip gloss from the Maybelline x Summer McKeen collab guaranteed to look radiant on your lips *and* bring a gorgeous minimalist vibe to your vanity!

    Promising Review: "A gorgeous product with a ton of shine! I'm a big fan of low-cost high-quality makeup and this gloss did not disappoint. Many glosses are too sticky and this one did not have that problem. The smell is not overpowering and its a great pop of shine on the lips." —shainak4

    Price: $5.94 each (available in six shades)

    15. A translucent, matte finishing powder that is the icing on the cake to any great makeup look. This powder minimizes the look of pores and comes in sleek, minimalist packaging. It's a win, win.


    Promising Review: "I have been testing out high-end powders for the last six months and all were getting cakey with my usual routine. I stumbled upon this product when I was out shopping for a gift. The powder is so finely milled and soft and seems to last all day. I have been amazed that in the 95 degree Kansas heat, my foundation stays in place. My face hasn't became moist after being outside for 20+ mins or when my cars air conditioning went out. This powder is really a hidden gem!" —Weirdyogurt

    Price: $9.98

    16. A voluminous mascara to cover you until your next lash extension appointment (believe me, your wallet will thank you).


    Promising Review: "I love this mascara. It's really cheap and does an amazing job. I have tried so many different mascaras from expensive to cheap but I always come back to Covergirl Clump Crusher because it's so affordable and a great product. It makes my eyelash look so long and so full." —emmeg1

    Price: $6.17

    17. A rich, matte lipstick you'll want to collect in every shade to expand your color range. The clean, black packaging will also look incredibly chic on your vanity.

    Shade 402 by Blake Lively herself is by far my favorite red lipstick I've ever owned.

    Price: $5.82 (available in 17 shades)

    18. A Hard Candy Marilyn Monroe refresher spray to hydrate and lock in skin's moisture with dreamy scented rosewater. Spritz before or after makeup to set and refresh!


    Promising review: "I so love this mist! It smells divine and gives a dewy finish that lasts a long time. For the price, you get a great amount and love the collab with Marilyn Monroe." —ArtsyGirl

    Price: $5.97

    19. A Fit Me foundation stick that you should most definitely stock up on in several shades for a mattifying and full coverage finish.


    Promising review: "I have sensitive skin and decided to try this out. It went on smoothly and stayed on for hours. Plus I love how portable and small that it is. Please don't discontinue." —jenamurisa

    Price: $6.98 (available in eight shades)

    20. A Pond's cleansing balm to help you remove your makeup before going to bed. (Please don't sleep in your makeup, your future self will thank you...)

    Promising Review: "I'm a third-shift nurse so when I get home in the morning after working a 12, I just want to quickly get into bed. But first I gotta take my makeup off! I previously had been using makeup wipes but felt they didn't take enough makeup off and made my skin dry. I've looked into other makeup removers but usually the ones I were interested in were too expensive. I've used ponds dry face cream for YEARS for my dry skin and still love it to this day. So when this product came out, I had to try it. And I'm so glad I did! TOTALLY WORTH IT. Takes all my makeup off and leaves my skin soft and feeling hydrated. I definitely recommend and will continue to buy this product." —kaylaw5459

    Price: $9.98

    21. A travel-sized Thayers witch hazel toner that will transport well and keep your skincare routine on track even when you're away from home.

    This toner is my holy grail skincare product and it comes in several scents including cucumber, lavender, and rose. It assists with removing additional makeup left over on the skin and dead skin cells.


    22. A color correcting concealer for when you wake up the morning after a long night and want to look like you got hours of beauty sleep.

    This full coverage under eye concealer not only covers up dark circles, but reduces the appearance of puffiness and swelling.

    Price: $7.97 (available in 11 shades)

    23. An e.l.f. poreless putty primer to give you a flawless base so applying your foundation is effortless.


    Promising review: "Ok, so I'm pretty oily and I struggle to find a primer that doesn't makeup my foundation slide off my face. I really wanted to try the Tatcha one but when I got a sample it did what all the other primers did. When this bad boy came out I was excited! I had to try it cause of the reviews it had gotten from people w oily skin. I bought it, and absolutely love it! I don't notice a difference in my pores, but my foundation stays great so I don't even care!" —NerdyRed89

    Price: $8 (available in three shades)

    24. A glitter eye primer that'll give the much needed tackiness for loose glitters to stick efficiently on the eyes. Who wants glitter fall out all over their face? This is your quick fix!

    Walmart, Mel Lynn / Walmart

    Promising review: "Really great product. I only use a tiny bit and the glitter sticks well. Slept all night and glitter didn't move." —Rg17

    Price: $6.47

    25. A Milani powder blush in case your face could use some healthy color to fool everyone that you've been basking in the ☼ sun ☼ somewhere when you've actually been home binge-watching movies...


    Promising review: "This blush is stunning to look at in the compact and is equally gorgeous when applied. It has the most soft pink color that looks like a natural blush." —Maham

    Price: $6.97 (available in four shades)

    26. A Wet n Wild bronzer that's cruelty-free, gluten-free, fragrance-free, vegan ~AND~ will give you a luminous glow. Sounds like a solid 10 out of 10 to us.


    Promising review: "So warm and yummy love the color. I am very fair and it is perfect." —Mary GG

    Price: $3.98 (available in two shades)

    27. A metallic eyeshadow palette featuring a mixture of earth and jewel tones that'll serve up some of the prettiest eye looks ever.


    Palette includes six highly pigmented shades.

    Price: $2.79

    28. A pack of oil absorbing sheets for on-the-go touchups that will keep your makeup fresh when you're away from home. We can't always carry our concealer, setting powder, and holy grail contour with us, so these oil absorbing sheets will help keep face makeup in check.


    Promising Review: "I have used these things for many years now and they are the one product I can count on to reduce oil and shine on my face. Powders can get cakey and other products have a tendency to irritate my sensitive acne prone skin. These sheets suck up the oil without adding any product or residue. The package is small and convenient, easy to keep in a pocket, purse or even a wallet (one thing my brother does with his, which is also a non-makeup alternative for oily skin for men, too.) Overall, I love these things." —JammyDieselbug

    $5.18 (available in a single and a double pack)

    29. A Burt's Bees lip balm value pack featuring four classic balms, because your lips can never be too moisturized. Keep one at work, in your car, in your purse, and by your bedside so you can reapply accordingly.


    Promising review: "I like that this lip balm does not contain petrolatum (like most lip balms) but instead contains more natural ingredients making it safer and more effective. My lips are less chapped since I started using this." —RaggedyButterfly

    Price: $9.57

    30. An e.l.f. waterproof liquid liner for achieving the ultimate winged liner that you can pair with your go-to red lip of choice.

    Promising review: "I have used the more expensive eyeliners and decided to give e.l.f. H2O Proof eyeliner *black* a try.... I was blown away by the quality and precision I got when using it for the first time! It rivals all the high priced brands and the cost makes it a winner in my book! This is an excellent buy all around!" —RedQutee


    31. And a glow primer stick for making any makeup look as dewy as your heart desires. This will give you that glow on the outside since you already have that glow from within ;).


    Promising review: "This product is super good if you want a primer that's easy to apply with no mess. I also like that it gives you a natural glow but not where you look oily." —sistermaria


    Some reviews have been edited for length and/or clarity.

    Need more for your skin? Check out Korean skincare products you need to know, cheap skincare products that are even better than luxury brands, products for an even skin tone or to deal with acne scars, or check out all of our beauty content for even more great stuff for your hair, skin, and more.

    Shopping for something specific? Check out BuzzFeed Reviews to find the best things for every budget!


    Need A Shopping Buddy?

    Get great products - from pros in the fine art of buying stuff online - delivered to your inbox!
    Newsletter signup form