It’s official: The promotional billboard for the upcoming sequel IT: Chapter Two is absolutely terrifying.
Just ask kids over in Australia, whose parents have complained about the huge poster “terrifying” their children.
One of the billboards can be seen on a roadside in Brisbane, where residents (and their kids) are reportedly none too pleased to look up and see a huge, smiling Pennywise staring devilishly down at them.
One woman told 9News that the IT sequel billboard is giving her daughter, Piper, nightmares.
Another mother actually filed a complaint, arguing that advertising for movies with an MA15+ rating (which this movie has) should be restricted in some places.
A family therapist told 9News that parents should acknowledge their kid's fears, but also help them understand that Pennywise is a pretend character.
One could argue that children feeling scared about a horror movie means the film's marketing team has done an outstanding job.