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American Apparel Now Selling A $32 "Period Power" T-Shirt

Menstrual blood features prominently in the printed tee. So, you know, pretty NSFW.

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The Ardorous is an all-female online art platform curated by Petra Collins, a Toronto-born artist. Petra began her infatuation with photography at age 15 and became an American Apparel retail employee around the same time. She creates portraits exploring female sexuality and teen girl culture. Now 20, Petra has worked with Vice, Vogue Italia, Purple, Rookie, and is a contributing photographer for American Apparel.

And making exposed, erect car wash nipples one of the more restrained printed tees is a very American Apparel move.

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