5 of the Best Up & Coming Boutiques to Know and Shop in 2021

Don't play hide and chic with your next style! Stay ahead of the game with these up & coming boutiques.

Shop Shani

Shop Shani

Launched in 2019, Shop Shani is a consciously curated women’s apparel boutique that bridges the gap between fashion and sustainability. After 15 years in the fashion industry, founder and CEO Shamani Hall continued to foster her passion for climate change and sustainability through extensive research; this, combined with her broad industry expertise, inspired the concept for Shop Shani. Actively working to divert customers from disposable consumerism by providing an inclusive, sustainable range of products from clothes and accessories to hats, home goods and more, Shop Shani helps customers look and feel their best with a clearer conscience.

Ele Swims

Ele Swims

Established in 2015, Ele Swims offers premium quality swimsuits delicately crafted to accommodate active lifestyles. At a young age, founder and California-native Elle Holmes fostered a passion for surfing, quickly finding that the market for swimsuits lacked functionality, comfort and style. After working at a local surf shop and, soon after, landing a job at Surfer Magazine, Holmes evolved the idea for Ele Swims. While studying design at the University of Hawaii, she refined her skills in both sewing and design by constructing flattering swimsuits fit for lounging on the beach, swimming, hiking and riding waves. Boasting buttery-soft fabrics and playful patterns, the swimwear company has since been showcased in three issues of Vogue with special recognition for designing the ideal one-piece.

Bella Dahl

Bella Dahl

Bella Dahl combines eco-friendly fashion with classic, contemporary California style. Rooted in effortless sophistication but with a mindful approach, the Los Angeles-based fashion label highlights timeless silhouettes and flattering fits characterized by soft, breathable and sustainable fabric blends. Founded in 2010, the internationally renowned company has solidified its presence in the fashion industry with apparel found in over 2,900 specialty stores worldwide, including an exclusive pop-up at prominent UK department store Selfridges. Bella Dahl is where casual comfort and elegance meet thanks to the brand’s signature fabric and innovative wash techniques—soft on you, softer on the planet.

Views & Co.

Views & Co.

Views & Co. is a contemporary jewelry brand that utilizes ethically sourced materials to create bold, high-quality fashion accessories. Launched in 2019, the company’s portfolio includes a broad range of delicate necklaces, earrings, bracelets and rings—all of which feel comfortable and luxurious on the skin without breaking the bank. From design to packaging, Views & Co. makes a continuous effort to implement practices that support the planet and help its customers flourish in confidence and mindfulness. Since its debut, the business has accumulated over 40,000 sales across the globe.

Looksee Designs

Looksee Designs

Looksee Designs specializes in high quality acrylic sneaker display cases. Founded in Goodyear, AZ, the design company showcases a magnetic side drop door for improved accessibility, an interlocking mechanism that allows sneaker collectors to stack displays as high as they can reach and dimensions that can display up to a US size 14 hightop. Produced from premium quality polypropylene plastic, the brand’s sleek display cases are perfect for highlighting every type of shoe collection, no matter how small or versatile. Looksee Designs has since collaborated with several prominent sneaker brands such as Nike, Adidas and Puma.