The father-of-one from Alberquerque told BuzzFeed News: "So the thread started because I'm fairly new in fatherhood, I have a year in the game. A lot of my friends are fathers so throughout the process no one ever told me about the crazy sleeping positions, it was never discussed.
"So before bed, me and Isaiah watch Elmo on my phone and he just knocks out on my neck. As I'm laying there it hits me, take a pic because this is hilarious and send it to the bros. Then I thought how cool it would be if just fathers shared the craziness together. Sort of a 'you're not alone, bro' type thing for comedy. It just blew up."