hear one big question over and over again when I speak: where do I trim the fat from my online budget?
If you aren't being asked to do more with less, then just wait. You will.
Online marketers that have well-monitored stews of traffic on their site are hesitant to do anything other than add to the traffic pot. The thought of shifting or slashing online budgets and risking traffic is surely keeping many marketers up way past their bedtimes. They feel like their marketing/traffic mix is some house of cards and the most delicate of movements will send traffic and conversions into the ether
See the ful story at: http://www.clickz.com/3635090