In Canada, Roll Up The Rim* season brings out the best and worst in humanity. Every cup determines the fate and trajectory of your day and what kind of mood you'll be in.
*For those who are not in the know, Roll Up The Rim To Win is a seasonal marketing campaign that offers Tim Hortons costumers a chance to win a prize by rolling up the rim of their coffee cup. The prizes range from a free cup of coffee, donut, or a grand prize, like TVs and cars.