BuzzFeed
rebranding
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Rebranding the BP Logo
Business Buzz With BP's latest efforts to stop the oil spill having failed, Greenpeace UK has launched a campaign inviting people to redesign the BP logo to reflect the current situation and their sentiments towards the oil company. See all submissions to date here. (via)
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Image: Do You Know Where the Black Box is?
South Africa’s kulula airline’s new paint job shows it all, even what the secret agent code is.
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Image: Cockroach: New GOP Logo
Stephen Colbert recommended the Republicans rebrand themselves with a new logo - the cockroach (or as Tony from Scarface would say, “Cock-a-roach”). Unlike elephants which are presumably getting murdered by GOP policies, the cockroach is resilient and will be around forever! I like?
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Image: Evil Movie Megacorporation Rebranding
Just because they're evil and fictional doesn't mean they don't occasionally need to recalibrate their brand identities just like the rest of us. Fortunately, designer Mitch Ansara has done some fantastic spec work for these companies that could go a long way towards rehabilitating their struggling brands, starting with Terminator's Cyberdyne.
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SCI FI Channel To Change Name
TV Buzz Beginning in July, The SCI FI channel will become the SYFY channel, and have a new tagline, “Imagine Greater”. The change is being made after 16 years, and the new name is intended to give the cable channel a broader programming appeal.
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Pepsi Unveils New Logo & Bottles
Business Buzz Pepsi’s getting a makeover. Word on the street is that the company plans on doling out $1.2 billion over three years to change everything about its brands – including new logos that will become a series of “smiles.” Hunh? For instance, the Pepsi brand will use a smile logo, while a grin will be used for Diet Pepsi. Whatever. The overall consensus is that the new bottles look like wrinkled penises.
