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green economy

  • Never Greens

    Business Buzz The name for people who don’t buy into the green movement at all, and never will. Yes, there are people out there trying to buy bigger, lower gas mileage Hummers because they don’t believe in this whole “let’s try to save the Earth and thus ourselves” notion. And marketers want to find out how to sell things to those people.

  • View the Image

    Image: The 2000-Watt Society

    Join the global movement to live on only 2000 Watts of energy a day.

  • Green Backlash

    Culture Buzz The green movement is threatened by too much marketing, too many choices, and real confusion about what individuals can actually do to help the environment. Is it better to buy a brand new hybrid or a used car? Should you use a dishwasher or wash dishes by hand? Is it more important to buy local food or organic food? The New York Times reports that the green movement is threatened by “burnout” and “backlash” mostly because of too many conflicting green messages.

  • Built Green Remodeling

    Culture Buzz A program that offers homebuilders the opportunity to build “green homes” according to a certain standard of environmental performance. Real estate is for grown-ups, but for those considering new homes, building green is less cost-prohibitive than you think, and banks are even offering “green mortgages.” Time to start figuring out what an adjustable rate loan is.

  • Green Sex

    Culture Buzz Green is sexy these days, so it was probably inevitable that eventually people would start offering tips about how to make your sex life more green. Ideas include all-natural lube, eco-undies, biodegradable condoms, and environmentally friendly sex toys. Some are even suggesting the old-fashioned DIY approach to dildos—after all, you can’t get much greener than a cucumber.

  • Green Collar Jobs

    Politics Buzz Democratic Presidential candidates are using this buzzword to describe jobs in the clean energy sector. With the upcoming recession and economic downturn, we’ll be needing all these new jobs. See you at the energy plant!

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