FOOD BUZZ: The ‘synthetic blood nourishment beverage’ from HBO’s anticipated True Blood is being marketed through a clever viral campaign. I have no idea what is actually in this beverage but it will be available in type 0, A, B, and AB. Tru Blood will join ranks with such fictional beverages as Idiocracy’s Brawndo and Tropic Thunder’s Booty Sweat .

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The Best Links:

1. Tru Blood
2. I Got a Sample of Tru Blood in the Mail
3. Tru Blood Beverage
4. BloodCopy » About

MOVIE BUZZ: An imaginary soft drink from the film Idiocracy becomes a real product . It premiered at ROFLcon last week. It is very, very likely that many more people will buy this energy drink than see the movie. Which pretty much illustrates the point of the movie (that Americans are de-evolving).

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The Best Links:

1. Cute Girls Test Out BRAWNDO!
2. I Loved Idiocracy, and I Love the Guy who Wrote the Article about Brawndo in the NY Times Magazine
3. The Article about Brawndo from the NY Times Magazine
4. Video follow-up: Taste-testing Brawndo
5. Why Would Fox Care about a Fictional Soft Drink Featured in a Movie More than the Movie Itself?
6. Brawndo - The Official Website
7. There’s an Actual Company that Brings Movie Products to Life
8. You’ll Be Seeing Brawndo at your Grocer’s Very Shortly
9. Energy Drinks Are All the Same, But This One is Actually Kind of Funny
10. Meta-Satire: Fictional Products from Satirical Films Which Become Actual Consumables in Real Life
11. YouTube - Brawndo: The Thirst Mutilator Commercial 3
12. Brawndo Featured at ROFLcon

CULTURE BUZZ: Products that have made the leap from fiction to real life. More and more goods from movies and television shows - like Brawndo, an energy drink that first appeared in Mike Judge’s Idiocracy - are becoming products you can actually buy.

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The Best Links:

1. Batphone! (A Phone That Doesn’t Dial Out)
2. Batman Shakespeare Bust Switch
3. Reality Imitates Gossip Girl
4. Making The Transistion From The Fictional World To The Real One
5. Brawndo: The Thirst Mutilator!!
6. Brawndo: The Ad!
7. Uh, I Believe You Have My Stapler
8. The Object Produced Through Suggestion
9. Last Exit to Nowhere - From Fiction, T-Shirts
10. The Attempt To Force Nike To Make McFly’s Awesome Shoes
11. Tour Of The Dallas Quickie Mart - The Simpson As Real Life
12. Forrest Gum Brings You…The Bubba Gump Shrimp Co.
13. The Slusho Store (From Fake Products From A Movie That Hasn’t Even Been Released Yet)
14. Willy Wonka Candy
15. Bertie Bott’s Every Flavor Beans
16. The Curious History Of Bovril
17. Like Having Sex With A Tractor Trailer.