MOVIE BUZZ: An imaginary soft drink from the film Idiocracy becomes a real product. It premiered at ROFLcon last week. It is very, very likely that many more people will buy this energy drink than see the movie. Which pretty much illustrates the point of the movie (that Americans are de-evolving).

The Best Links:

1. Cute Girls Test Out BRAWNDO!
2. I Loved Idiocracy, and I Love the Guy who Wrote the Article about Brawndo in the NY Times Magazine
3. The Article about Brawndo from the NY Times Magazine
4. Video follow-up: Taste-testing Brawndo
5. Why Would Fox Care about a Fictional Soft Drink Featured in a Movie More than the Movie Itself?
6. Brawndo - The Official Website
7. There’s an Actual Company that Brings Movie Products to Life
8. You’ll Be Seeing Brawndo at your Grocer’s Very Shortly
9. Energy Drinks Are All the Same, But This One is Actually Kind of Funny
10. Meta-Satire: Fictional Products from Satirical Films Which Become Actual Consumables in Real Life
11. YouTube - Brawndo: The Thirst Mutilator Commercial 3
12. Brawndo Featured at ROFLcon