“Do you want to play Candy Crush Saga?” How about “never”.
Games running on Facebook’s platform are alive and well, Facebook game partnerships head Dan Morris tells BuzzFeed News. The company even has a hall of fame for its newest hits.
Fewer people are paying to play the games made by King Digital, maker of Candy Crush Saga. But the ones that are still around are spending a lot.
King.com’s daily active user count actually fell compared to the last quarter, and the company is now more in need of a hit than ever.
King.com reported its first-quarter earnings Tuesday. Though it beat expectations, it still needs to find life after Candy Crush Saga.
Investors sent shares of King.com down more than 15% in its debut as a public company. But why did King bother going public in the first place?
But it wasn’t pretty – shares began trading at $20.50 each and fell more than 15% in its debut. The company priced its initial public offering at $22.50.
King.com’s IPO is going to be a tough sell. And it isn’t exactly a ringing endorsement for the gaming industry as a whole.
You know it’s true. Candy Crush Saga decides when you move your relationship forward.
If you’ve got a serious Candy Crush addiction, feed it with one of these SWEET ideas.