CULTURE BUZZ: A Swedish ad man’s publication of the New Testament conceptualizes the good book in a contemporary format, replete with fashion photography and celebrity name-dropping. In other words, The Bible is cool again! Can you finally blog about Jesus while guzzling a latte at Starbucks and texting on your iPhone in your skinny jeans? You betcha.

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The Best Links:

1. Was Jesus As Cool As Bono?
2. “It IS Sexy. Not in a ‘Rock Me Sexy Jesus’ Way, But in a Sleek Sophisticated Way.”
3. “The Version’s Magazine Format Features Arresting News and Fashion Photography, Some Sexually Charged” (Good Heavens!)
4. “How Do You Create a Bible That Entices People Who Don’t Read the Bible?”
5. Find Bible Illuminated On Facebook And YouTube And All Those Hip Places