SCIENCE BUZZ: The major histocompatibility complex, MHC, might be the scent of love. The MHC is a large gene family that controls the immune system and reproduction. A recent study reveals that women prefer men whose MHC is most different from their own, which they can tell through smell. Paula Abdul was right: Opposites do attract!

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The Best Links:

1. Major Histocompatibility Complex: “a Large Genomic Region Or Gene Family Found in Most Vertebrates”
2. Dating Via Scent
3. ScientificMatch.com: A DNA-Matching Dating Service For Rich Nerds
4. A Scientific Look at the Smell Study
5. You Down With MHC?
6. Sexy Genes Smell So Good!
7. Ooh, Baby, You Smell So Damn Good, And Your MHC Is Just So…Different

STYLE BUZZ: Perfumes now come in delicious but weird scents like pizza and sushi. The idea of smelling like angel food cake or a pesto sandwich sounds heavenly, but watch out! Someone might try to eat you.

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The Best Links:

1. CB I Hate Perfume Gallery will offer a full menu of food-inspired perfume, including savory appetizers
2. Eau de Stilton: Cheese Perfume
3. Indie Perfumerie Offers Scents like “Creme Brulee” and “Violet Sugar Cake”
4. Fyrinnae offers a Chocolate Cheesecake Perfume Oil
5. Make your own Sweet and Yummy Perfume with essential oils
6. I’m tempted to eat this chocolate soap.
7. Sugar Cookie Cologne Spray.
8. Demeter Fragrance Library has a new eggnog scent

STYLE BUZZ: A German perfume company has managed to pinpoint and capture the smell of vagina. Meanwhile, in a lab not far away, Tom Ford’s fragrance chemists have managed to capture the scent of a man’s crotch for his new perfume, Black Orchid. We’re going to mix the two and wear it to our next orgy!

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The Best Links:

1. Wanna Smell Like a Man’s Junk?
2. Tom Ford Specially Requests for His New Perfume to Smell like a “Man’s Crotch”
3. Video Clip: Upper East Siders Choose between Black Orchid and Vulva in a Smell-Off
4. Video Clip: Gay Men Test-Sniff Vulva
5. Tom Ford’s Other Perfume Smells Like Cocaine
6. NSFW Advertisements from the Vulva Scent
7. Vulva! A Vaginal Aroma Perfume! Seriously!!!
8. Vulva, Germany’s hottest olfactory sensation
9. Vulva’s NSFW Website
10. You’ve gotta be pretty desperate to want to sniff your own genitals all day

CULTURE BUZZ: Underwear that uses dryer-sheet technology, promising to smell great for up to 15 washes. There’s a surprising lack of multi-tasking underwear on the market these days.

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The Best Links:

1. “Why would I want my cooch to smell like a dryer sheet?”
2. Is a Melon-Scented Snoopy worth the UTI?
3. Look, They’re on Clearance at Drugstore.com
4. New Invention: Carbon Paper Underwear
5. How to Buy Them
6. They’re comfortable, cute, and come in fun scents

STYLE BUZZ: Choose your favorite scent from craft time. There’s something nostalgic about these colognes - which include crayons, Play-Doh and glue-like scents - but we’d still rather smell like Prince .

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The Best Links:

1. Eau De Pre-School: Crayon Cologne Tells the Ladies You Are Mature
2. Cologne Makes You Smell Like Craft Time
3. Chupa Chups Lolly perfume!
4. Crayon Cologne
5. Glue Cologne Spray
6. Play-Doh Cologne Spray

CULTURE BUZZ: A new dog perfume takes care of that doggy scent. Bergamot and vanilla musk? Yum. We should get some of this for ourselves - in this heat, we kinda need it.

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The Best Links:

1. “Canine Style Unleashed”
2. Sexy Beast: Not your typical dog fragrance?
3. Dog Scents Created By Renee Ryan
4. “A Karim Rashid bottle, a scent of bergamot and vanilla musk combined with patchouli, mandarin and nutmeg oils.”
5. Not For Man, But For Dog

STYLE BUZZ: PRINCE’S NEW PERFUME comes out July 7!! It’s also the name of his club and his new album. We would douse ourselves in this stuff and sport some purple velvet buttless chaps if it just meant that Prince would tour America!

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The Best Links:

1. Why Does Prince Hate America?
2. Concerts: Prince Finally Gives Us Incentive To Move To L.A.
3. Prince’s business acumen: He beat the record company at its own game
4. Rock concert, CD, perfume, Bible. It reads like the premise for a sitcom.
5. Prince Announces 21 Concerts in London
6. Prince Will Sublet an Apartment While in London
7. In Christian News, Prince Partakes in Bible Study
8. Described as “a Kaleidoscope of Rich Florals”
9. 3121: Inside Prince’s Night Club
10. “Xquisite, Mysterious, Xotic”
11. Prince Keeps Busy, Increasingly Interested in the Bible
12. Quincy Rates The Former Purple One’s New Scent “3121”

TECH BUZZ: Calvin Klein releases new scent targeted towards “technosexuals,” aims to capture scent of the blogger generation. From our experience, hipsters usually smell like White Castle and crotch rot. But hey, we’re not experts or anything, we just run a trend-spotting site.

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The Best Links:

1. imin2in2u
2. Mistakenly Thought Calvin Klein Had Discovered New Kind of Sexuality Involving High-Tech Machines
3. Makes Me Want to Give up Blogging and Communicate via Morse Code
4. Smells a Little Too Much Like Teen Spirit
5. Technosexualready Been Done
6. “But What Does it Smell LIke?”
7. “Real ‘technosexuals’ Would Use Creative Commons Licensing”
8. Focus groups must have showed bloggers buy tons of fragrances.
9. At least it’s not CK LOL
10. Ok so wait…computer nerds are hot now?
11. Calvin Klein, The Source of Great Ridicule
12. The Original Technosexual-ologist
13. How The Backlash Could Have Been Easily Prevented
14. How to Bottle a Generation
15. The Perfume Website Is a…You Guessed It, Social Network
16. Bloggers Dont Want To Smell Of Blog
17. We Couldn’t Make this up if We Tried
18. Gadgets for the Technosexual Man
19. Justin Timberlake is a Closet Technosexual
20. Bloggers Are the New Skater Kids, Apparently
21. Smells Like Marketing Bullsh*t
22. Remember How “Grunge” Smelled?
23. Blogger ends up on TV as technosexual expert

STYLE BUZZ: The act of taking two different perfumes and wearing them together to create a signature scent. Fave site The Sartorialist brings to our attention something that stylish savvy women do: blend perfume. It takes a very daring and sophisticated lady to soar to such heights of experimentation! Us simpletons enjoy the scent of Febreeze, and the green tea dishsoap we get from Target.

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The Best Links:

1. It’s What Fashionable Women Do!
2. Mix Your Perfume with a Pheromone
3. Dash of Oakmoss Spells Out Self-Assurance
4. Would You Wear Eau de Blue Cheese??