1. Nokia Lumia
While not widely used, “lumia” is the Spanish equivalent of prostitute in some dialects. Oops!
The official translation of “fresca” in Spanish is fresh (makes sense), but in Mexico the term is also slang for lesbian. Luckily for Coca-Cola, sales weren’t greatly affected.
Now you can feel even more ridiculous when talking to your phone.
4. Pizza Hut P’Zone
Pizza Hut claims that they were aware of this association, and also created an add involving the phrase “whoa, those things are huge!”
6. Gerber Baby Food
Gerber also ran into trouble when trying to market their product in Africa. Due to low literacy rates, many African products feature pictures of what’s inside the package (see baby logo above).
No wonder everyone avoids using Bing like the plague.
8. Starbuck’s Latte
Nothing like a latte in the morning to start your day off right!
At least both appeal to the target demographic. Sega changed the pronunciation of it’s brand to “See-ga” in Italian speaking regions in order to avoid further confusion.
10. Tonic Water
Schweppes ran an ad campaign in Italy encouraging people to try their “toilet water.” At least they were being honest.
Inspired by 30 Really Unfortunate Product Names.