Here’s how it looks inside:
The paper has certainly got an upmarket feel, with editorials featuring on page two, essays occupying the centre of the paper and columnists given entire pages to express their views. vine.co
Here’s what the editor Amol Rajan has got to say about the redesign:
So how does compare to redesigns in the past? Well, The Independent’s last redesign was in 2011, with the introduction of the big bold masthead.
It’s current ABC daily average circulation figures are 68,928 (46,393 of which are paid-for). Back in October 2011, it had a daily average circulation of 133,449 (65,315 paid for). The paper now costs £1.40. Back then it cost £1. virtuoso.uk.com
In 2010, it looked like this. i launched the same day.
ABC April 2010 Daily Average Circulation: 160,814 (89,576 paid for). Cost: £1. theguardian.com
And in 2008, there was this “full colour” redesign.
ABC Daily Average Circulation Sept 2008: 167,092 (119,564 paid for). Cost: £1. innovationsinnewspapers.com
And before then? The newspaper looked like this:
ABC Daily Average Circulation Jan 2007: 217,056 (164,600 paid for). Cost: 70p. astro.caltech.edu