McDonald’s Giant Egg
In an advertising move that recalls classics like “The World’s Largest Pineapple,” a McDonald’s in Chicago has created a giant moving egg billboard. The egg cracks open between 6 and 10:30 a.m., the hours when eggs are available at McDonald’s, and spends the rest of the day taunting passers-by who desired nothing more than a simple Egg McMuffin.
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Courtesy of Leo Burnett Chicago
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Courtesy of Leo Burnett Chicago
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Great Large Photos of the Cracking Egg
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Billboards That Hatch
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