Everyone Thinks This Racist YouTube Parody Of Kmart’s “Ship My Pants” Is A Real Ad

And it’s causing a pretty big headache for whoever is running Kmart’s Twitter account.

1. The parody that’s causing the confusion was made by a California-based comedy and improv group, The Gunfordmay.

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2. Apparently, the parody was too good for some people, and has inspired a good amount of backlash, directed at Kmart’s official Twitter account.

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4. The parody fooled a few news outlets covering it as if it were a real Kmart ad, and the YouTube comments are full of users calling for a boycott of Kmart.

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6. While Kmart is not responsible for the Knickers video, they did release “Ship My Pants” and “Big Gas Savings” on their official Youtube account.

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7. The Kmart “advertisements that sound like they have swears in them” series has caused some issues before this, being called disgusting by One Million Moms.

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Ryan Broderick is a reporter for BuzzFeed News and is based in London.
Contact Ryan Broderick at ryan@buzzfeed.com.

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