I thought the point was they don’t want the pink stuff because it’s pink. Girls are expected to go for the stuff doused in pink and the boys for the stuff that isn’t pink, regardless of whether or not they want that stuff itself. Like she said earlier, some girls and boys want princesses and some girls and boys want superheroes. The items themselves aren’t the problem, the packaging and advertising is.
Though this is just what I took from it. I do firmly agree with the idea that the packaging/marketing is problematic and should be changed, so I may be biased. And that “most of the kids choosing to play with the “pink stuff” will be girls, and most of the kids running around making gun noises and turning wooden blocks into trucks and spaceships will be boys” happens is proof of the effect of this marketing. There are things I played with as a little girl that I’m not sure I would have ever played with if not for the fact that it was expected of little girls. I’ve always loved superheroes, action figures, and LEGO bricks more than baby dolls, princess dresses, and Barbies. I was lucky enough to play with all of these things, but a lot of princess stuff was given to me not because I showed interest in it, but because I was a girl and that’s what society expects all girls to like. If society stopped applying these stereotypes, I think we’d probably see an even mix of girls and boys chooosing both kinds of toys you mentioned.