Every Murray’s chicken you buy comes with a verification sticker and website where you can track “where this chicken came from and learn more about the family that raised it.”
Establishing a personal connection with the animal you’re about to eat is totally going to be an integral part of Social Networking 2.0.
Broken hearted? Maybe you’ll like something over here instead?
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The Chicken Tracker
http://www.buzzfeed.com/peggy/the-chicken-trackerEvery Murray's chicken you buy comes with a verification sticker and website where you ca...