1. If you (in the general sense) were suffering through something difficult, and someone offered their emotional support by saying “don’t worry, I’m sure everything will turn out okay,” would your response be “what the hell do you mean ‘don’t worry,’ who the hell are you to tell me what to do?” I’m guessing the answer’s no. And if the answer’s yes, then the problem lies with you.
2. Anyone who isn’t actively seeking to feel offense can clearly see that the guy’s message is, basically, “if you’re a woman who feels pressured by society to look a certain way, and you don’t like that, please know that I support you, I think it’s bullsh*t too.” To take that message and turn it into something misogynistic reveals a hell of a lot more about you than it does about the guy in the picture.
3. A guy offers a message of support to women who are pressured by society to look a certain way. In turn, he is called a misogynist. He, and many others like him, will (understandably) withdraw their support in the future. Why? In case it isn’t obvious, it’s because if you offer someone your support and they hurl baseless accusations of sexism at you, you’re going to protect yourself in the future by not offering that support. So the outcome of these ridiculous attacks is that fewer people will support feminism’s stated goals — much like fewer people would offer support to the person in bullet point 1, who responded to a message of support by attacking their would-be supporter.
To me, this is a sort of jump-the-shark moment. It’s one thing to be overly fast and loose with accusations of sexism in response to actual criticisms of women (i.e., any criticism of a woman is inherently sexist, even if she’s done something that deserves to be criticized, the criticism itself has nothing to do with gender, and would be leveled against a man who did the same thing), but it’s another thing entirely to cry sexism at someone who is offering support in your battle against society’s expectations of your physical appearance. We’re close up against the point where men can’t speak to women at all without being accused, somehow, of sexism.