Why There’s A Weird Bulge On

You’re just searching for photos of Teddy Grahams, then this happens. What is it doing on clean, pure

For a lot of people, Google is “the internet”. So it’s perhaps jarring to head to and see a giant black rectangle erupting from the bottom of the screen, eventually revealing itself to be an ad for the Nexus 7, Google’s $200 tablet. Google… can’t… have ads and sell things on its homepage, can it?

It can, and has, going back to the very first Android phone in 2008.

The first Android phone was (I think) the very first ad on, with a simple text link.

Google did it again one year later for Motorola’s Droid, which launched Android 2.0.

With the Nexus One, the first phone that Google built in collaboration with a handset maker, it even got a tiny picture. Update: And let’s not forget its Chrome browser and Chromebooks:

Google today is fundamentally different than the Google of 2007 (and 2005): Google’s primary product for end users is no longer search. Or the internet. It’s Google, as Mat Honan laid out here — the most visible symbol of which is the black strip that’s now always there, hovering, reminding you of Google+, the clearest manifestation of Google as Google’s primary product, particularly now that it’s worked its way into more Google products than most humans can count.

So an ad for a Google product that’s more visible and more visually disruptive than ever, literally bursting through the empty space that had been the trademark of the old Google, shouldn’t surprise you. It’s just Google selling Google.

Check out more articles on!

  Your Reaction?


    Here Are The Top Stories
    • The family of Sandra Bland, who died in a Texas jail cell in July three days after she was detained during a traffic stop, filed a wrongful death lawsuit in federal court.
    • Migrant deaths in the Mediterranean have exceeded 2,000, making 2015 the deadliest year for people trying to reach Europe, according to the International Organization for Migration.
    • Fox News has announced the 10 Republican candidates who will participate in the first debate of the 2016 U.S. presidential race on Thursday.
    Get The News App

    Hot Buzz

    We’ll Turn You Into A “Harry Potter” Chocolate Frog Card


    What Are The Worst Song Lyrics Of 2015 So Far?


    Now Buzzing