Charles Ziegler, a police officer in Winston-Salem, NC, was working security at a church on a freezing day when this photo was snapped by city employee Ed McNeal.
From McNeal's Twitter, the photo made local and national news. But despite his new cop-hero status, Ziegler says his good deed was more duty than heroism.
"I am not trying to belittle anyone, but I think this story's been made more than it actually is," he told Today. "It's me giving a lady and her child a ride. I don't think it's that big of a deal … Cops across the state and across the nation, they do stuff like this all the time."
