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Here’s Victoria’s Secret’s Newest $2.5 Million Bra

A special, diamond-encrusted bra is an annual tradition at the Victoria’s Secret fashion show. This year, Alessandra Ambrosio will wear it. And there’s some drama surrounding the reveal.

Every year, Victoria’s Secret reveals a new, absurdly expensive “Fantasy Bra” that one of its top models will wear during the Victoria’s Secret fashion show, which is filmed in November and airs in December. This year, Alessandra Ambrosio, who gave birth just five months ago, will wear the bra, which is encrusted with amethysts, sapphires, rubies and diamonds.

And there’s intrigue!

According to The New York Post, Victoria’s Secret accidentally posted a video a few days ago in which Ambrosio was seen wearing the bra, even though her coveted position as Wearer Of The $2.5 Million Bra had not yet been officially announced. Realizing their mistake, Victoria’s Secret apparently cut that shot out of the clip. Word has it they weren’t going to make the announcement until later this week, but once the picture starting making the rounds, they made it official.

Ambrosio tweeted Tuesday morning:


I am so honored to be wearing the Fantasy Bra in the #vsfashionshow! Can’t wait for you all to see it in the show. http://t.co/AUrvzXiX— Alessandra Ambrosio

“I felt they made it for me,” she told People of the bra.

Last year, Miranda Kerr wore the Fantasy Bra:

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