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Crowns are really impressive. If you won one, it means that you had the most of a certain type of badge out of every poster on BuzzFeed. Getting a crown means that you rule (literally).
hgrant became BuzzFeed's President of OMG on Mar 19 by having more OMG badges than anyone else! The President of OMG's responsibilities include being in charge of all the rainbows and unicorns on BuzzFeed. Also nice surprises and joyfulness. Frankly, it's kind of an important role.
hgrant became BuzzFeed's King of Cute on Mar 12 by having more Cute badges than anyone else! The King of Cute's responsibilities include being in charge of all the widdle bunny wabbits on BuzzFeed. Of which there are a surprising number. It's quite a job, honestly.
hgrant became BuzzFeed's Dear Leader of WTF on Mar 03 by having more WTF badges than anyone else! The Dear Leader of WTF's responsibilities include being in charge of misspelled Tea Party signs, Nickelback, and The Westboro Baptist Church.