I get you Matt. /fistbump. Reviews, by their very nature, are biased. But they’re biased in the sense that one must say, ‘I’m a person who has technological knowledge, have used the item, and this is what I noticed in MY usage (which you may or may not notice).’ The problem with trying to make a biased act UNbiased is this circular rhetoric in which one is constantly stepping around the point s/he wants to make. A better way, I think, to provide ‘unbiased’ reviews is to write two separate mini-reviews and put them together—even if they were written by the same person. This way you don’t muddle the review by frequent backtracking.