When Art Directors Nail It (18 Ads) The Art of Art Direction —it’s a beautiful thing. copyranter BuzzFeed Staff 1. “Softens Even The Toughest” — Sta-Soft fabric softener ads. Ad agency: O&M South Africa. Art director Darryn Rogers. View this image › Via behance.net 2. Ad for Hut Weber, a German hat seller. Ad agency: Serviceplan. Art director: Jonathan Schupp. View this image › Via adsoftheworld.com 3. Vibrating Ad for Yoba erotic toys. Ad agency: Australie, France. Art Director: Jean-Philippe Ridon. View this image › Via copyranter.blogspot.com 4. German campaign for Wella hair coloring. Ad agency: Leo Burnett. Art Director: Daniela Ewald. View this image › Via copyranter.blogspot.com 5. Fage partnered with several other advertisers to create one-of-a-kind interactive print ads. View this image › Via coloribus.com 6. “Ridiculously Thick Yogurt” — Ad agency: Ogilvy NYC. Art director: Arturo Gigante. View this image › Via coloribus.com 7. New Zealand Ad for American Psycho. Ad agency: Saatchi & Saatchi. Art Director Matthew Swinburne. View this image › Via copyranter.blogspot.com 8. In-bar poster for Guinness. Ad agency: BBDO NYC. Art Director: Danilo Boer. View this image › Via creativity-online.com 9. Ad for Campaign Against Drunk Driving (CADD). Ad agency: JWT London. Art Directors/Copywriters: Christiano Neves, Bruno Xavier. View this image › Via adsoftheworld.com 10. IKEA ads via Turkey. Ad agency: TBWA Istanbul. Art Directors: Can Pehlivanli, Orkun Önal. View this image › Via copyranter.blogspot.com 11. Israeli Vanish ad using pick-up sticks. Ad agency: EURO RSCG Tel Aviv. Art Director: Ale Feldman. View this image › Via adsoftheworld.com 12. New Zealand campaign for TV show Man vs. Wild. Ad agency: DraftFCB Auckland. Art Director: Kelly Lovelock. View this image › Via adsoftheworld.com 13. Two ads for for the Hopi Hari rollercoaster in São Paulo, Brazil — “Shows Who You Really Are” View this image › Via ibelieveinadv.com 14. Ad agency: Y&R. Art Directors: Thiago Vinhático, Fabio Miki, Kleber Campioni. View this image › Via ibelieveinadv.com Check out more articles on BuzzFeed.com! More ▾ Facebook Conversations Can your pet compete? Find out now. Get BuzzFeed's Cute or Not app! Get the App!