I love that there is no copy in the ads. Very artsy.
But, showing microscopic blood vessels is maybe not the smartest idea, since it makes me think about how bad too much sugar in my blood is for my health?
Though there is no copy, the ads were tagged “iconic refreshment” when sent to me via email from BBDO, Pepsi’s agency of record.
Was the art director shooting heroin while concepting?
Anyway, SlowClap to the agency for selling such a bizarre batshit idea to such a big global client.
But, the ads don’t me thirsty.
Ad agency: BBDO, Düsseldorf.
Two more graphic designer wet dream pieces below.
- Mullah Omar — leader of the Taliban — has died, according to multiple reports. The Taliban has not responded to the reports.
- Officials released new footage proving Sandra Bland was "alive and well" when her mugshot was taken. The release aims to counter social media rumors that she was deceased in the photo.
- Michel Platini, the current UEFA president, will be a candidate in the 2016 FIFA election to replace Sepp Blatter ⚽️