1. Virgin Mobile — starring Susie Essman
EASILY, the best Mother’s Day ad I’ve seen this year.
“I spent two hours a day for six months clenching my snapdragon with a rubber ball…”
As opposed to Facebook, Google has Human tech advertising down to a science.
3. Kobo eReader
Near perfect commercial that perfectly ties in with the product (a universal ad problem).
4. Sport Chek
Sport Chek is Canada’s largest sports equipment retailer.
Spot stars Canadian Olympic hockey player Meaghan Mikkelson and her mother, doing what mothers do best.
5. BONUS: Laina, aka Overly Attached Girlfirend, sends you running into your mother’s arms, gentlemen.
- Two bomb attacks in Nigeria's central city of Jos killed at least 44 people.
- Greek Finance Minister Yanis Varoufakis has resigned following an overwhelming "no" vote on new austerity measures tied to further bailout funds. The country's future in the eurozone is uncertain.
- The U.S. defeated Japan 5-2 in Vancouver in the final match of the FIFA Women's World Cup. It was the highest scoring final in the history of the tournament ⚽️