It ran on the first page of obituary sections in Belgian newspapers back in 2008. It’s for the organization Reborn To Be Alive. The ad won a national press award that year.
It’s not over-the-top visually like most of the ads produced in this category. But it’s starkly emotional and effective.
Ad agency: Duval Guillaume
See a bunch more organ donor ads posted today on adme.ru.
- Amazon, Walmart, and other retailers were hit with more than $300,000 in fines for selling toy guns that look like real guns.
- President Obama will unveil a plan that is considered to be "the strongest action ever taken" in the U.S. to combat climate change.
- California Gov. Jerry Brown called for a state of emergency as wildfires burned thousands of acres by Sunday and forced hundreds of evacuations.