Promoted

Selling Pens With Ethnic Stereotypes In South Africa

It’s a new very funny — but perhaps insensitive— commercial for the popular global Uni-ball brand.

1.
Video available at: .

The videos were just uploaded to YouTube Friday by The South African office of ad agency TBWA.

Coming so soon after the Mountain Dew kerfuffle, this scenario may not play well with media critics, and would never fly on American TV.

That point aside, the creative linchpin of this new campaign makes for a rather brilliant way to sell letter writing and pens.

Two more new spots below featuring letters typed in Comic Sans and Broadway typefaces.

2.
3.

Check out more articles on BuzzFeed.com!

 
 

    Contributions

    Here Are The Top Stories
    • BP has agreed to pay a $18.7 billion fine to settle legal actions over the 2010 Deepwater Horizon oil spill.
    • Liberia has reported three new cases of Ebola this week. The country was declared Ebola-free on May 9.
    • A pilot has broken the world records for longest solo flight and longest non-stop flight ever taken in a solar-powered airplane ?
    Get The News App

    Hot Buzz

    What’s The Best Budget Product On The High Street?

    collection

    What’s Your Favorite Song To Listen To While You Drive?

    collection

    Now Buzzing