Apparently, the ad made CBS brass uncomfortable because it was a hit at two big Super Bowl sponsors, and — more importantly — two of network TV’s biggest advertisers.
Considering some of the direct attack Super Bowl spots run by Coke and Pepsi against each over the years, this is a pretty transparent double standard by CBS.
SodaStream, a seller of home soda-making machines, had already had an ad banned in the UK because it “denigrated the bottled drinks market.”
Below is the replacement spot they will be running in the 4th quarter of today’s game.
- Dylann Roof wants to plead guilty to the charges against him in the Charleston church shooting, his attorney said, but a judge entered a not guilty plea for him on Friday.
- The U.S. Coast Guard has suspended its search for two teenagers who went missing a week ago off the coast of Florida.
- Beijing will host the 2022 Winter Olympics, becoming the first city to host both the summer and winter games.