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Fixed-Rate Gas Prices
Business Buzz The maker of Chrysler, Dodge and Jeep vehicles announced an offer that caps the price of gasoline at $2.99 a gallon for three years for people who buy or lease new vehicles from Wednesday through June 2. It doesn’t take a math expert to figure out that more fuel-efficient cars will save you more money in the long-run. However, a pair of blue plastic TruckNutz really only look good on a pick-up truck - so you’ve got a tough decision to make.
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Scarlet
Business Buzz Don’t get all excited, there’s nothing to see here. You may have noticed an ad campaign online over the last month or so for a TV show called Scarlet, starring Natassia Malthe. As it turns out, there is no show, only a new line of LCD HDTVs from LG, as disappointed celebrities like Lindsay Lohan found out at last night’s “premiere.” Ha ha! Hoaxes: The new marketing frontier.
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Ghost Hotels
Business Buzz Hotels abandoned before completion have an eerie presence. From Disney World to the sands of the Sinai, luxury hotels have become modern ruins when financing dries up. Here’s some spooky video footage and photo evidence of the abandoned skeletons.
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Marcus Brauchli
Business Buzz The managing editor of the Wall Street Journal is resigning. Brauchli’s resignation is reportedly amicable, but comes just four months after Rupert Murdoch’s takeover of the Journal, and one staffer at the paper says “this is a clear sign that it’s over.”
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Foam City
Business Buzz A new Sony ad features downtown Miami being flooded with foam. Design and advertising blogs are all weighing in with comparisons to that one ad with the bouncy balls - seeing as how it was also made by London advertising agency Fallon, perhaps such comparisons are inevitable.
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Suing Blockbuster
Business Buzz Fallout from Facebook’s Beacon ad platform takes on the concrete form of a civil lawsuit. The Beacon backlash continues: A woman in Texas has filed suit against Blockbuster for revealing her rental choices without permission, violating the 1988 Videotape Privacy Protection Act. Facebook isn’t named in the suit.
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Rushmore Drive
Business Buzz A new search engine geared towards providing results specifically relevant to black people. Just launched by IAC, Rushmore Drive is based on the Ask.com search engine, but gives greater weight to results geared toward perceived black interests.
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Everywhere Girl
Business Buzz Meet Jennifer Anderson, the girl whose life was changed through one stock photography photo session. After a one-off modeling session in Portland, Anderson went on to be one of the most-used stock photo models ever, though it’s not like she made a dime extra for it. She started her own blog to join the chorus of blog posts about her. From book covers to college advertisements to homepages, her image is truly everywhere.
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ATA Bankruptcy
Business Buzz Got an ATA flight coming up soon? No, you don’t. The budget airline filed for Chapter 11 and shut down operations, citing rising jet fuel costs and the unexpected cancellation of a large military charter contract. They join Aloha Airlines in the burgeoning bankrupt airline trend. Who will be next?
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KanyeTravel
Business Buzz The rapper has, for some reason, started a travel web site. Though the design could use some work, it appears to be legit: KanyeTravel wants to book you in your next stylish adventure vacation (fancy sunglasses not included).
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Newspapers R.I.P.
Business Buzz In 2007, newspaper advertisement revenue experienced its worst drop in 50 years. Growth rates slowed on their web sites though, too, so we’re all kinda screwed.
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Pop Culture Sodas
Business Buzz Soda makers are trying out new forms of viral marketing. Jones Soda is having a contest to place a LOLcat on its label; Dr. Pepper says it will give everyone in America a free can if Axl Rose releases Chinese Democracy sometime in 2008.
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$35 Movie Ticket
Business Buzz A new chain of high-priced luxury movie theaters is set to open soon. Recession what? Mortgage crisis who? This proves yet again that for a certain segment of the country, we are living through another Gilded Age. Class issues aside, those seats sound comfy, and having a call button for a waiter to bring you a fresh drink also doesn’t sound too bad.
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Open Skies
Business Buzz On March 30, travel to Europe will suddenly get a lot easier. The jet setters among you will have already noticed how restricted air travel to Europe can be - but many of those restrictions will be lifted thanks to the “open skies” agreement, making it easier to fly from smaller U.S. cities to major European ones.
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The Orange Underground
Business Buzz New ad campaign promotes “Random acts of Cheetos” (RAoC). Part Dharma initiative, part Fight Club, and part guerilla terrorist cell, this marketing campaign for Cheetos incites its followers to “Stick it to the man” and come up with spiteful uses for the nasty bi-product of Cheeto snacking, those grimy orange fingers.
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Bear Stearns
Business Buzz The Fed and JPMorgan are bailing out the investment bank during it’s “grave liquidity crisis.” Does this have something to do with those subprime mortgages that used to be so popular? Yes. We had a liquidity crisis the other night at a bar, but we blamed it on someone else.
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IFC’s Blockbuster Deal
Business Buzz IFC Entertainment signed a two year deal with Blockbuster, giving the retailer a 60-day window on U.S. rentals and downloads of IFC titles before they’re sold. Blockbuster will also regain exclusive rental rights for three years following any film’s release. We’re not looking forward to having to rent the censored version of Paranoid Park.
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Costco
Business Buzz The business model of of the buy-in-bulk giant - all-in-one shopping and cut-rate luxury items - has helped boost its profits by 31 percent. Um, we may not necessarily possess “business savvy,” but if other stores rocked the samples like Costco does, we’d be buying three years supply of cat food and gummi bears from them, too.
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Are You a Douchebag?
Business Buzz Las Vegas ads reach out to douchebag clientele. If you answer “fo’ sho” to any of these questions: Do you know where to get the best spray-on tan? Do you like to show off your nipple ring in public? Do you know the difference between beer and malt liquor? You are eligible for a discount on your hotel room, just enter the promo code DOUCHEBAG at checkout.
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“Funny” Rape T-Shirt
Business Buzz A T-shirt reading “NO MEANS NO. Well maybe if I’m drunk” is removed from a retailer’s website after widespread complaints. Adding insult to injury, the tasteless retailer replaced the offending garment with a T-shirt featuring a “Miss Bitch” graphic, and offered a 10% discount to readers of Feministing, the site that lodged the original complaint.
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