BOLO - Snackable & Shareable Content For The Social Age - Scottsdale, October 14, 2013

    Speaker: Terry City, Vice President, West Coast Sales, BuzzFeed 4:25-4:55PM Hotel Valley Ho 6850 E. Main Street Scottsdale, Arizona

    Snackable & Shareable Content for the Social Age

    Presented by: Terry City, Buzzfeed

    Whether you're bored in line or bored at home, social media platforms like Facebook, Twitter and Pinterest have given brands and marketers the opportunity for users to snack on shareable branded content.

    What makes some content more engaging than others? And how can brands keep the conversation going? Terry City, Vice President of Sales, West, BuzzFeed will share how brands can increase social consumption and build brand affinity through social advertising.