Stefan Sagmeister, of NYC firm Sagmeister & Walsh, created this design as part of The Happiness Show, on until March 3 at the Toronto Design Exchange.
If all you're staring at is an open elevator and wondering what the hoo-ha is about, the uploading of the gif has failed.
I'M SO SORRY, but hang tight because you really need to see this:
http://upload.sagmeister.com/TorontoElevator.gif