Four Canadian film students were assigned a project: Create a YouTube hoax video that gets 100,000 views. They got nearly 42 million instead. Here’s the definitive behind-the-meme look at how — and why — their homework snowballed into one of the most popular and rapidly spread videos ever.
On March 24, 1998, two children shot up a middle school near Jonesboro, Arkansas, killing five, wounding ten, and setting the benchmark for a horrifying trend in America. This is the story of how the close-knit rural community healed — and didn’t — and what places like Newtown can learn from its example.