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Their website asks the tough questions:
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A sample from their “Confess” quizzes:
My response was probably obvious.
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Their “edgy” new print campaign:
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From the user-generated video campaign:
New Kotex Campaign Wants To Make You Uncomfortable
Kotex is running ads to help remove the stigma around menstruation and vaginas and stuff by making us confront the terminology that my kind (men) worked so hard to sanitize back in the 1960s.
I know, right? Now tell your friends!
New Kotex Campaign Wants To Make You Uncom...
Tanner Ringerud
Links
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1
Kotex’s “Break The Cycle” Campaign
ubykotex.com
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2
Via Nerve
blogs.nerve.com
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- brea thinks New Kotex Campaign Wants To Make You ... is WTF
- adametokillfor New Kotex Campaign Wants To Make You ... and thinks it’s WTF
- Jiahui C. thinks New Kotex Campaign Wants To Make You ... is LOL
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Gemini6Ice 3 years agoI think this is great. It’s time to end the stigma attached to periods. They’re natural and, yeah, they’re not comfortable. If a man isn’t afraid to say, “I just took a dump,” a woman shouldn’t be afraid to say, “I just changed my tampon.”
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- gingerywilson thinks New Kotex Campaign Wants To Make You ... is LOL
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klaus von blowhole 3 years agoI don’t need vaginas to become a polite topic. Don’t believe the media girls… there are things about you that are gross. In other news: Your farts don’t smell like perfume.
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dooflotchie 3 years ago“I tied a tampon to my keyring so my brother wouldn’t take my car. It worked!” Well, damn…if your brother is too dumb to grab a pair of scissors and cut it off first then he shouldn’t be driving a fucking car anyway.
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