French Feminists Upset By Artsy Louis Vuitton Prostitute Video

“We are trying to fight the idea, to which some young women in France subscribe, that prostitution is banal and just a way of getting money to buy clothes.” posted on

This film by Britain’s Love magazine portrays fashion models meandering aimlessly through dark allies in France wearing nothing except a slip here and a fur coat there. One model is filmed from the back to show that she’s naked except for her fur coat. Another writhes topless in the back of a car, as though not for her own pleasure. Shoes have been allowed, but not garments that can be relied upon to properly conceal private parts. Either the magazine wishes to highlight that whole “underwear as outerwear” trend along with the even more recent “outerwear as underwear” fad or the styling assistants are worse at applying nipple tape than J. Lo. It’s anyone’s guess!

The video was styled by Love editor Katie Grand, and according to the London Times was not authorized by Louis Vuitton, which declined to comment on it. However feminist groups in France are upset by the video, which they say promotes prostitution. Lawyer Dominique Attias was amongst high profile activists and politicians who signed a letter to French newspaper Liberation decrying the video.

Ms Attias said that Louis Vuitton had “portrayed women’s bodies as an object and prostitution as something that is playful and enjoyable. This is very damaging because we are trying to fight the idea, to which some young women in France subscribe, that prostitution is banal and just a way of getting money to buy clothes.”

The video has been pulled from Love magazine’s website but remains all over the internet along with Kim Kardashian’s sex tape and nude pixxx of Blake Lively.

Though Grand is British, the French are famous for creating stunning, sexually explicit fashion imagery. This is the nation that gave us Carine Roitfeld and Olivier Zahm, after all.

A 2010 French Vogue editorial styled by Carine Roitfeld.

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