Promoted

A Lorry With A Giant Octopus On It Has Broken Down In The Middle Of Oxford Circus

DEVELOPING: It’s caused a gridloct. A GRIDLOh never mind.

1. This has happened.

2. This has definitely happened.

3. It has now been moved out of harm’s way so members of the general public are not currently at risk of attack.

update

PR Examples reports that the Octopus was being delivered to bookmakers Betfair.

Is the stunt to do with the World Cup and Paul the Octopus? Seems a safe assumption.

5. In other news, Twitter has been amusing this morning.

Inanimate model of a giant octopus on a broken down truck at Oxford Circus still moves 80% faster than the tourist in front of you

— journodave (@David Wyllie)

I reckon the giant octopus in Oxford Circus is an Apple Store promotion for it's launch of the iCephalopod.

— TiernanDouieb (@Tiernan Douieb)

Picked the wrong day to nail a salmon to the wall at South Acton.

— kerihw (@Keri)

update

Confirmed: it belongs to Betfair.

We'd like to apologise for any inconvenience that has been caused by the breakdown this morning at Oxford Circus. While transporting a (1/2)

— Betfair (@Betfair)

… prop which was used in a recent advertising campaign, unfortunately our truck broke down on its way to a holding location (2/2)

— Betfair (@Betfair)

And that is the story of the giant octopus in central London.

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