BuzzFeed is the leading media company for the social age, intensely focused on delivering high-quality original reporting, insight, and viral content across a rapidly expanding array of subject areas. Our technology powers the social distribution of content, detects what is trending on the web, and connects people in realtime with the hottest content of the moment. Our site is rapidly growing and reaches more than 150 million monthly unique visitors.
BuzzFeed is at the forefront of a major shift in the advertising industry away from traditional banner ads towards "social advertising" that engages consumers, inspires sharing, and produces social lift, or "earned media."
BuzzFeed's industry-leading technology and unique social distribution engine is used by top brands such as GE, Virgin Mobile, and Geico to go beyond banners, turbo charging their social advertising initiatives.
Jonah Peretti, founder & CEO of BuzzFeed, previously co-founded the Huffington Post. Ben Smith is its Editor-in-Chief and Kenneth Lerer is the Executive Chairman.