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“Up” In Real Life

Minus the tears. A professional cluster-balloonist re-created Up’s flying house this weekend.

306,543 total
impressions

1,647 total
clicks

0.54% avg
ctr

<li id="promotion_#{id}" class="#{status} #{is_queued} c #{classes}">
			<div class="columns">
				<div class="col status">
                  <a class="bf_dom" rel:bf_bucket_data="{'update-queue-time':{'promotion_id':'#{id}','date':'#{run_at}','queued':'#{is_queued}' }}" onclick="return false" href="#"> </a>
                </div>
                <div class="col image">
                        <a target="_blank" href="#" class="bf_dom recroplink #{re_crop}" rel:bf_bucket="re_crop_flex" rel:promoid="#{id}"><img src="http://s3-ak.buzzfeed.com#{image}"></a>
                </div>
                    <div class="col text">
                        <h2>#{title}</h2>
                        <p>#{description}</p>
                </div>
                <div class="col data medium">
                        <big><span class="medium#{promotion_medium_id}"></span></big>
                    <label>type</label>
                </div>
                <div class="col data imps">
                        <big>#{impressions}</big>
                    <label>impressions</label>
                </div>
                <div class="col data clicks">
                        <big>#{clicks}</big>
                    <label>clicks</label>
                </div>
                <div class="col data rate">
                    <big>#{rate}</big>
                    <label>ctr</label>
                </div>
                <div class="col data date queue">
                        <big>#{run_at}</big>
                    <label>queued</label>
                </div>
                <div class="col data date">
                        <big>#{added}</big>
                    <label>added</label>
                </div>
				<div class="col buttons #{hide_buttons}">
					<button id="flex-stop-#{id}" type="button" class="bf_button bf_dom" rel:bf_bucket="flex_toggle_active" rel:promoid="#{id}">
		    		<span class="flex_active">Stop</span>
		    		<span class="flex_inactive">Start</span>
		   		</button>
		   		<button id="flex-edit-#{id}" type="button" class="bf_button bf_dom" rel:bf_bucket="flex_load_edit" rel:promoid="#{id}">
		    		<span>Edit</span>
		   		</button>
		   		<button id="flex-copy-#{id}" type="button" class="bf_button bf_dom" rel:bf_bucket="flex_load_copy" rel:promoid="#{id}">
		    		<span>Copy</span>
		   		</button>
				</div>
			</div>
			<div class="c edit" id="edit_promo_#{id}">
				
			</div>
	    </li>

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